© 2006

Persuasive Technology

First International Conference on Persuasive Technology for Human Well-Being, PERSUASIVE 2006, Eindhoven, The Netherlands, May 18-19, 2006. Proceedings

  • Wijnand A. IJsselsteijn
  • Yvonne A. W. de Kort
  • Cees Midden
  • Berry Eggen
  • Elise van den Hoven
Conference proceedings PERSUASIVE 2006

Part of the Lecture Notes in Computer Science book series (LNCS, volume 3962)

Table of contents

  1. Front Matter
  2. Persuasive Technology for Human Well-Being: Setting the Scene

    1. Wijnand IJsselsteijn, Yvonne de Kort, Cees Midden, Berry Eggen, Elise van den Hoven
      Pages 1-5
  3. Psychological Principles of Persuasive Technology

    1. Rosa María Baños, Víctor Liaño, Cristina Botella, Mariano Alcañiz, Belén Guerrero, Beatriz Rey
      Pages 7-15
    2. Roland Gasser, Dominique Brodbeck, Markus Degen, Jürg Luthiger, Remo Wyss, Serge Reichlin
      Pages 27-38
    3. Gert Cornelissen, Mario Pandelaere, Luk Warlop
      Pages 39-44
    4. Teddy McCalley, Florian Kaiser, Cees Midden, Merijn Keser, Maarten Teunissen
      Pages 45-49
    5. Anneloes Meijnders, Cees Midden, Teddy McCalley
      Pages 50-54
  4. Persuasive Technology: Theory and Modelling

    1. Pippin Barr, Rilla Khaled, James Noble, Robert Biddle
      Pages 60-71
    2. Rilla Khaled, Pippin Barr, James Noble, Ronald Fischer, Robert Biddle
      Pages 72-83
    3. Fiorella de Rosis, Irene Mazzotta, Maria Miceli, Isabella Poggi
      Pages 84-95
    4. Pippin Barr, Rilla Khaled, James Noble, Robert Biddle
      Pages 96-99
    5. Rilla Khaled, Pippin Barr, James Noble, Robert Biddle
      Pages 104-107
    6. Hien Nguyen, Judith Masthoff
      Pages 108-111
  5. Persuasive Technology: Design, Applications and Evaluations

    1. Johan Redström
      Pages 112-122
    2. Jorne Grolleman, Betsy van Dijk, Anton Nijholt, Andrée van Emst
      Pages 133-141

About these proceedings


Persuasive technology is the general class of technology that has the explicit purpose of changing human attitudes and behaviours. Persuasive technologies apply principles of social psychology in influencing people; principles of credibility, trust, reciprocity, authority and the like. Social psychologists have spent a great deal of effort over many years in trying to understand how attitude and behaviour change comes about, focusing on the effectiveness of human persuaders, and the persuasive power of messages delivered through non-interactive mass-media, such as newspapers or television. Harnessing the persuasive power of current interactive media, persuasive technology was recently identified as a separate research field, as evidenced by B.J. 1 Fogg’s first discussion of the domain. Fogg characterises computers designed to 2 persuade as the 5th major wave in computing . The scope of technologies that hold persuasive potential is broader than ICT alone, and includes persuasive product design and architectural design, yet the interactive nature of computers uniquely enables user-sensitive and user-adaptive responding, allowing persuasive messages to be tailored to the specific user in question, presented at the right place and at the right time, thereby heightening their likely persuasive impact.


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Editors and affiliations

  • Wijnand A. IJsselsteijn
    • 1
  • Yvonne A. W. de Kort
    • 2
  • Cees Midden
    • 3
  • Berry Eggen
    • 4
  • Elise van den Hoven
    • 5
  1. 1.Eindhoven University of TechnologyEindhovenThe Netherlands
  2. 2.Technology ManagementEindhoven University of TechnologyEindhovenThe Netherlands
  3. 3.Department of Human-Technology InteractionEindhoven University of TechnologyEindhovenThe Netherlands
  4. 4.Faculteit Industrial DesignTechnische Universiteit EindhovenEindhovenThe Netherlands
  5. 5.Industrial Design DepartmentEindhoven University of TechnologyEindhovenThe Netherlands

Bibliographic information