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Co-Creation Mindset

Eight Steps towards the Future of Work

  • Book
  • © 2023

Overview

Authors:
  1. Georg Michalik

    1. cocreation.com, Greater Zurich Area, Switzerland

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  • Offers a unique and proven 8-step process, explaining the mindset and tools for co-creation
  • Includes case studies of workshops and organizational change
  • Elucidates the individual and social psychology of co-creation

Part of the book series: Management for Professionals (MANAGPROF)

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Table of contents (11 chapters)

  1. Front Matter

    Pages i-xv
    Download chapter PDF

  2. Introduction

    • Georg Michalik
    Pages 1-15

  3. Co-creation

    • Georg Michalik
    Pages 17-34

  4. The Basic Assumptions of Co-creation

    • Georg Michalik
    Pages 35-46

  5. The Potentialum Organizational Model

    • Georg Michalik
    Pages 47-57

  6. Structure of the Potentialum Model

    • Georg Michalik
    Pages 59-82

  7. The Co-creation Process

    • Georg Michalik
    Pages 83-97

  8. The Eight Steps of the Co-creation Process

    • Georg Michalik
    Pages 99-140

  9. Transformation of the Organization

    • Georg Michalik
    Pages 141-159

  10. Co-creation: The Role of Leadership and HR

    • Georg Michalik
    Pages 161-173

  11. Co-creation and Organizational Development

    • Georg Michalik
    Pages 175-199

  12. The Co-creation Coach and Process Facilitator

    • Georg Michalik
    Pages 201-212

  13. Back Matter

    Pages 213-229
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Keywords

About this book

Co-creation is a major trend in management, yet no one seems to truly know what it is. With numerous examples and a Q&A section, this book explains exactly what co-creation is and how it differs from other forms of collaboration. To do so, it covers three main topics: innovation, trust and commitment. With regard to the first, co-creation creates a sense of psychological security by treating all participants as equals, the most important prerequisite for finding innovative solutions. In terms of trust, co-creation builds on individual strengths. People who believe in each other’s abilities trust each other. Lastly, co-creation allows people to arrive at win-win solutions, which is the foundation for taking personal ownership.
The book is intended for executives, HR and organizational managers, and those responsible for corporate transformation who want to implement co-creation in a very concrete way, as well as anyone interested in co-creation in general.


Authors and Affiliations

  • cocreation.com, Greater Zurich Area, Switzerland

    Georg Michalik

About the author

Dr. Georg Michalik is an organizational psychologist with extensive leadership experience in corporate roles. His ambition is to support organizations in unfolding their potential. He founded cocreation.com to empower coaches to successfully implement co-creation in institutions.

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