Next up
The Customer Journey
Continuing in
How to Develop a Social Media Strategy
This is a preview of subscription content
Your browser needs to be JavaScript capable to view this video
Try reloading this page, or reviewing your browser settings
This video explains long term and short term social media strategies.
Keywords
- social media
- social media strategy
- business
- social media performance
- digital marketing
- social media presence
About this video
- Author(s)
- Karen E. Sutherland
- First online
- 21 May 2021
- DOI
- https://doi.org/10.1007/978-981-16-3495-6_2
- Online ISBN
- 978-981-16-3495-6
- Publisher
- Palgrave Macmillan
- Copyright information
- © The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2021