1. Program context antecedents of attitude toward radio commercials

   • Kenneth R. Lord
   • Myung-Soo Lee
   • Paul L. Sauer

   OriginalPaper Pages: 3 - 15

2. Price, product information, and purchase intention: An empirical study

   • Tung-Zong Chang
   • Albert R. Wildt

   OriginalPaper Pages: 16 - 27

3. Problem- and emotion-focused coping dimensions and sales presentation effectiveness

   • David Strutton
   • James R. Lumpkin

   OriginalPaper Pages: 28 - 37

4. The structure of marketing channel relationships

   • Robert A. Robicheaux
   • James E. Coleman

   OriginalPaper Pages: 38 - 51

5. Antecedents to customer expectations for service recovery

   • Scott W. Kelley
   • Mark A. Davis

   OriginalPaper Pages: 52 - 61

6. Sellers and buyers on the boundary: Potential moderators of role stress-job outcome relationships

   • Ronald E. Michaels
   • Andrea L. Dixon

   OriginalPaper Pages: 62 - 73

7. A structural model depicting salespeople’s job stress

   • Jeffrey K. Sager

   Research Note Pages: 74 - 84

8. Reviews of books, software, and videos

   • Essam Mahmoud
   • Gillian Rice
   • William H. Bolen

   BookReview Pages: 85 - 88

9. Marketing and the law

   • René Sacasas
   • Anita Cava
   • Larry A. DiMatteo

   OriginalPaper Pages: 89 - 92