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A Study of Traditional Culture-Based Animation Symbols in the Context of Intercultural Communication

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Cross-Cultural Design. Applications in Business, Communication, Health, Well-being, and Inclusiveness (HCII 2022)

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Abstract

The process of transnational and cross-cultural communication is based on the differences of different cultural systems, and the interaction and interaction between different cultures. With the increasing frequency of cross-cultural communication, animation is an important carrier of cultural communication, a film and television expression to convey national culture and show different traditional cultures, and an important communication medium to construct different national images and cultural forms in the process of cross-cultural communication, which will promote the mutual recognition and integration of global cultures, help eliminate the alienation and divide between human cultures and even misunderstanding and hostility, and create a rich and open dialogue space for the ideal human with The formation of a ‘global culture’ with common interests and common value norms creates a rich and open space for dialogue. This study is dedicated to summarising the ways in which regional traditional culture can be combined with animation to help create cross-cultural animation scripts.

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Ye, S. (2022). A Study of Traditional Culture-Based Animation Symbols in the Context of Intercultural Communication. In: Rau, PL.P. (eds) Cross-Cultural Design. Applications in Business, Communication, Health, Well-being, and Inclusiveness. HCII 2022. Lecture Notes in Computer Science, vol 13313. Springer, Cham. https://doi.org/10.1007/978-3-031-06050-2_15

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  • DOI: https://doi.org/10.1007/978-3-031-06050-2_15

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