Abstract
This article combines institutional and resources’ arguments to show that the institutional distance between the home and the host country, and the headquarters’ financial performance have a relevant impact on the environmental standardization decision in multinational companies. Using a sample of 135 multinational companies in three different industries with headquarters and subsidiaries based in the USA, Canada, Mexico, France, and Spain, we find that a high environmental institutional distance between headquarters’ and subsidiaries’ countries deters the standardization of environmental practices. On the other hand, high-profit headquarters are willing to standardize their environmental practices, rather than taking advantage of countries with lax environmental protection to undertake more pollution-intensive activities. Finally, we show that headquarters’ financial performance also imposes a moderating effect on the relationship between environmental institutional distance between countries and environmental standardization within the multinational company.
Similar content being viewed by others
Notes
USA: Toxic Release Inventory (TRI); Canada: National Pollution Release Inventory (NPRI); France and Spain: European Pollutant Emission Register (EPER); Mexico: Registro de Emisiones y Transferencia de Contaminantes (RETC).
Abbreviations
- CERCLA:
-
Comprehensive Environmental Response, Compensation and Liability Act
- EPER:
-
European Pollutant Emission Register
- ESI:
-
Environmental Sustainability Index
- EU:
-
European Union
- MNC:
-
Multinational Company
- NPRI:
-
National Pollution Release Inventory
- RETC:
-
Registro de Emisiones y Transferencia de Contaminantes
- RQ:
-
Reportable Quantities
- NAFTA:
-
The North American Free Trade Agreement
- TRI:
-
Toxic Release Inventory
- VIF:
-
Variance inflation factors
References
Alberti, M., Cain, L., Calabrese, A., & Rossi, D. (2000). Evaluation of the costs and benefits of an environmental management systems. International Journal of Production Research, 38, 4455–4466.
Ang, Z., & Massingham, P. (2007). National culture and the standardization versus adaptation of knowledge management. Journal of Knowledge Management, 11(2), 5–21.
Aragón-Correa, J. A. (1998). Strategic proactivity and firm approach to the natural environment. Academy of Management Journal, 41(5), 556–567.
Aragón-Correa, J. A., & Sharma, S. (2003). A contingent resource-based view of proactive corporate environmental strategy. Academy of Management Review, 28(1), 71–88.
Bansal, P. (2005). Evolving sustainably: A longitudinal study of corporate sustainable development. Strategic Management Journal, 26(3), 197–218.
Bansal, P., & Hunter, T. (2003). Strategic explanations for the early adoption of ISO 14001. Journal of Business Ethics, 46(3), 289–299.
Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99–120.
Bartlett, C. A., & Ghoshal, S. (1989). Managing across borders: The transnational solution. Boston, USA: Harvard Business School Press.
Beschorner, T., & Müller, M. (2007). Social standards: Toward an active ethical involvement of businesses in developing countries. Journal of Business Ethics, 73(1), 11–20.
Buckley, P. J., & Casson, M. C. (1998). Models of the multinational enterprise. Journal of International Business Studies, 29(1), 21–44.
Bush, T., & Hoffmann, V. H. (2009). Ecology-driven real options: An investment framework for incorporating uncertainties in the context of the natural environment. Journal of Business Ethics, 90(2), 295–310.
Capital IQ. (2008). A division of standard & poor’s. Accessed August 29, 2009 from http://www.capitaliq.com.
Castaldo, S., Perrini, F., Misani, N., & Tencati, A. (2009). The missing link between corporate social responsibility and consumer trust: The case of fair trade products. Journal of Business Ethics, 84(1), 1–15.
Chao, M. C.-H., & Kumar, V. (2010). The impact of institutional distance on the international diversity–performance relationship. Journal of World Business, 45(3), 93–103.
Christmann, P. (2000). Effects of best practices of environmental management on cost advantage: The role of complementary assets. Academy of Management Journal, 43(4), 663–680.
Christmann, P. (2004). Multinational companies and the natural environment: Determinants of global environmental policy standardization. Academy of Management Journal, 47(5), 747–760.
Christmann, P., & Taylor, G. (2001). Globalization and the environment: Determinants of firm self-regulation in China. Journal of International Business Studies, 32(3), 439–458.
Christmann, P., & Taylor, G. (2002). Globalization and the environment: Strategies for international voluntary environmental initiatives. Academy of Management Executive, 16(3), 121–135.
Christmann, P., & Taylor, G. (2006). Firm self-regulation through international certifiable standards: Determinants of symbolic versus substantive implementation. Journal of International Business Studies, 37(6), 863–878.
Cohen, J., & Cohen, P. (1984). Applied multiple regression: Correlation analysis for the behavioral sciences (2nd ed.). Hillsdale, NJ: Lawrence Erlbaum Associates.
Cordano, M., Marshall, R. S., & Silverman, M. (2010). How do small and medium enterprises go green? A study of environmental management programs in the U.S. wine industry. Journal of Business Ethics, 92(3), 463–478.
Cordeiro, J., & Sarkis, J. (1997). Environmental proactivism and firm performance: Evidence from security analyst earnings forecasts. Business Strategy and the Environment, 6(2), 104–114.
Darnall, N. (2006). Why firms mandate ISO 14001 certification. Business & Society, 45(3), 354–381.
Darnall, N., & Edwards, D. (2006). Predicting the cost of environmental management system adoption: The Role of capabilities, resources and ownership structure. Strategic Management Journal, 27, 301–320.
Darnall, N., Henriques, I., & Sadorsky, P. (2008). Do environmental management systems improve business performance in an international setting? Journal of International Management, 14(4), 364–376.
Dasgupta, S., & Hettige, H. (2000). What improves environmental performance? Evidence from Mexican industry. Journal of Environmental Economics and Management, 39(1), 39–66.
DiMaggio, P., & Powell, W. (1983). The iron cage revisited: Institutional isomorphism and collective rationality in organizational fields. American Sociological Review, 48, 147–160.
Dowell, G., Hart, S., & Yeung, B. (2000). Do corporate global environmental standards create or destroy market value? Management Science, 46(8), 1059–1074.
Drezner, D. (2000). Bottom feeders. Foreign Policy, 122(1), 64–73.
Eden, L., & Miller, S. R. (2004). Distance matters: liability of foreignness, institutional distance and ownership strategy. Bush School working paper no. 404. College Station: Texas A&M University.
Eiadat, Y., Kelly, A., Roche, F., & Eyadat, H. (2008). Green and competitive? An empirical test of the mediating role of environmental innovation strategy. Journal of World Business, 43(2), 131–145.
Esty, D., Levy, M., Srebotnjak, T., & Sherbinin, A. (2005). Environmental sustainability index: Benchmarking national environmental stewardship. New Haven: Yale Center for Environmental Law & Policy.
Etzion, D. (2007). Research on organization and the natural environment, 1992–present: A review. Journal of Management, 33(4), 637–664.
European Pollutant Emission Register (EPER). (2005). Accessed June 20, 2009, from http://www.eper.eea.europa.eu/eper.
Florida, R., & Davison, D. (2001). Gaining from green management: environmental management systems inside and outside the factory. California Management Review, 43(3), 64–85.
Gilley, K., Worrell, D., & El-Jelly, A. (2000). Corporate environmental initiatives and anticipated firm performance: The differential effects of process-driven versus product-driven greening initiatives. Journal of Management, 26(6), 1199–1216.
Hair, J. F., Andersson, R. E., Tatham, R. L., & Black, W. C. (2008). Multivariate analysis. New York: Prentice Hall.
Hamilton, J. (1995). Pollution as news: Media and stock market reactions to the toxic release inventory data. Journal of Environmental and Economic Management Review, 28(1), 98–113.
Hart, S. L. (1995). A natural-resource-based view of the firm. Academy of Management Review, 20(4), 986–1014.
Hart, S. L., & Ahuja, G. (1996). Does it pay to be green? An empirical examination of the relationship between emission reduction and firm performance. Business Strategy and the Environment, 5(1), 30–37.
Henriques, I., & Sadorsky, P. (1996). The determinants of an environmentally responsive firm: An empirical Approach. Journal of Environmental Economics and Management, 30(3), 381–396.
Henriques, I., & Sadorsky, P. (1999). The relationship between environmental commitment and managerial perceptions of stakeholder importance. Academy of Management Journal, 42(1), 87–99.
Hoffman, A. (1997). From Heresy to Dogma: An institutional history of corporate environmentalism. San Francisco: New Lexington Press.
Hoffman, A. (1999). Institutional evolution and change: Environmentalism and the U.S. chemical industry. Academy of Management Journal, 42(4), 351–371.
Hoffman, A. (2001). Linking organizational and field-level analyses. The diffusion of corporate environmental practice. Organization and Environment, 14(2), 133–156.
King, A. A., & Lennox, M. J. (2000). Industry self regulation without sanctions: The chemical industry’s responsible care program. Academy of Management Journal, 43(4), 698–717.
King, A. A., & Shaver, J. M. (2001). Are aliens green? Assessing foreign establishments’ environmental conduct in the United States. Strategic Management Journal, 22(11), 1069–1086.
Klassen, R., & McLaughlin, C. (1996). The impact of environmental management on firm performance. Management Science, 42(8), 1199–1214.
Köhl, M., Traub, B., & Päivinen, R. (2000). Harmonisation and standardisation in multi-national environmental statistics—mission impossible? Environmental Monitoring and Assessment, 63(2), 361–380.
Kolk, A., & Lenfant, F. (2010). MNC reporting on CSR and conflict in Central Africa. Journal of Business Ethics, 93, 241–255.
Kolk, A., & Pinkse, J. (2008). A perspective on multinational enterprises and climate Change: Learning from an inconvenient truth. Journal of International Business Studies, 39(8), 1359–1378.
Kolk, A., & Van Tulder, R. (2010). International business, corporate social responsibility and sustainable development. International Business Review, 19(1), 119–125.
Kostova, T. (1999). Transnational transfer of strategic organizational practices: a contextual perspective. Academy of Management Review, 24(2), 308–324.
Kostova, T., & Roth, K. (2002). Adoption of an organizational practice by subsidiaries of multinational corporations: Institutional and relational effects. Academy of Management Journal, 45(1), 215–233.
Kostova, T., Roth, K., & Dacin, M. T. (2008). Institutional theory in the study of multinational corporations: A critique and new directions. Academy of Management Review, 33(4), 994–1006.
Kostova, T., & Zaheer, S. (1999). Organizational legitimacy under conditions of complexity: The case of the multinational enterprise. Academy of Management Review, 24(1), 64–81.
Lennox, M. J., & Nash, J. (2003). Industry self-regulation and adverse selection: A comparison across four trade programs. Business Strategy and the Environment, 12(6), 343–356.
Leonard, H. J. (1988). Pollution and the struggle for a world product: Multinational corporations, environment, and the struggle for international comparative advantage. Cambridge, UK: Cambridge University Press.
López, M. V., García, A., & Rodríguez, L. (2007). Sustainable development and corporate performance: A study based on the Dow Jones sustainability index. Journal of Business Ethics, 75(3), 285–300.
Majumdar, S. K., & Marcus, A. A. (2001). Rules versus discretion: The productivity consequences of flexible regulation. Academy of Management Journal, 44(1), 170–179.
Manrodt, K. B., & Vitasek, K. (2004). Global process standardization: A case study. Journal of Business Logistics, 25(1), 1–23.
Martín-Tapia, I., Aragón-Correa, J. A., & Rueda-Manzanares, A. (2010). Environmental strategy and exports in medium, small and micro-enterprises. Journal of World Business, 45(3), 266–275.
Meyer, J., & Rowan, B. (1977). Institutional organizations: Formal structure as myth and ceremony. American Journal of Sociology, 83(2), 340–363.
Miles, M., Munilla, L., & Darroch, J. (2006). The role of strategic conversations with stakeholders in the formation of corporate social responsibility strategy. Journal of Business Ethics, 69(2), 195–205.
Mohr, R. D. (2006). Environmental performance standards and the adoption of technology. Ecological Economics, 58(2), 238–248.
Molina-Azorín, J. F., Claver-Cortés, E., López-Gamero, M. D., & Tarí, J. J. (2009). Green management and financial performance: A literature review. Management Decision, 47(7), 1080–1100.
Mueller, M., Gomes dos Santos, V., & Seuring, S. (2009). The contribution of environmental and social standards towards ensuring legitimacy in supply chain governance. Journal of Business Ethics, 89(4), 509–523.
National Pollution Release Inventory (NPRI). (2005). Accessed July 26, 2009, from http://www.ec.gc.ca/pdb/websol/querysite.
Nehrt, C. (1996). Timing and intensity effects of environmental investments. Strategic Management Journal, 17(7), 535–547.
Niemejer, D. (2002). Developing indicators for environmental policy: Data-driven and theory-driven approaches examined by example. Environmental Science & Policy, 5, 91–103.
Nohria, N., & Gulati, R. (1996). Is slack good or bad for innovation? Academy of Management Journal, 39(5), 1245–1264.
Oliver, C. (1991). Strategic responses to institutional pressures. Academy of Management Journal, 16(1), 145–179.
Oliver, C. (1997). Sustainable competitive advantage: Combining institutional and resource-based views. Strategic Management Journal, 18(9), 697–713.
Orlitzky, M., Schmidt, F. L., & Rynes, S. L. (2003). Corporate social and financial performance: A meta-analysis. Organization Studies, 24(3), 403–441.
Orr, R. J., & Scott, W. R. (2008). Institutional exception on global projects: A process model. Journal of International Business Studies, 39(4), 562–588.
Peng, M. W., Wang, D. Y. L., & Jiang, Y. (2008). An institution-based view of international business strategy: A focus on emerging economies. Journal of International Business Studies, 39(5), 920–936.
Pinkse, J., & Kolk, A. (2007). Multinational corporations and emissions trading: Strategic responses to new institutional constraints. European Management Journal, 25(6), 441–452.
Plaza-Úbeda, J. A., de Burgos-Jiménez, J., & Carmona-Moreno, E. (2010). Measuring stakeholder integration: Knowledge, interaction and adaptational behaviour dimensions. Journal of Business Ethics, 93(3), 419–442.
Porter, M. E., & van der Linde, C. (1995). Green and competitive: Ending the stalemate. Harvard Business Review, 73(5), 120–134.
Potoski, M., & Prakash, A. (2005). Covenants with weak swords: ISO 14001 and facilities’ environmental performance. Journal of Policy Analysis and Management, 24(4), 745–769.
Rappaport, A., & Flaherty, M. (1992). Corporate responses to environmental challenges: Initiatives by multinational management. New York: Quorum Books.
Registro de Emisiones y Transferencia de Contaminantes (RETC). (2005). Accessed 21 July, 2009, from http://www.app1.semarnat.gob.mx/retc.
Robert, C., Probst, T. M., & Martocchio, J. J. (2000). Empowerment and continuous improvement in the United States, Mexico, Poland, and India: Predicting fit on the basis of the dimensions of power distance and individualism. Journal of Applied Psychology, 85(5), 643–658.
Rondinelli, D., & Vastag, G. (1996). International environmental standards and corporate policies: An integrative framework. California Management Review, 39(1), 106–122.
Ruf, B. M., Muralidhar, K., Brown, R. M., Janney, J. J., & Paul, K. (2001). An empirical investigation of the relationship between change in corporate social performance and financial performance: A stakeholder theory perspective. Journal of Business Ethics, 32(2), 143–156.
Rugman, A. M., & Verbeke, A. (1998a). Corporate strategy and international environmental policy. Journal of International Business Studies, 29(4), 819–833.
Rugman, A. M., & Verbeke, A. (1998b). Corporate strategies and environmental regulations: An organizing framework. Strategic Management Journal, 19(4), 363–375.
Rugman, A. M., & Verbeke, A. (2001). Subsidiary-specific advantages in multinational enterprises. Strategic Management Journal, 22(3), 237–250.
Russo, M. V., & Fouts, P. A. (1997). A resource-based perspective on corporate environmental performance and profitability. Academy of Management Journal, 40(3), 534–559.
Scholtens, B., & Dam, L. (2007). Cultural values and international differences in business ethics. Journal of Business Ethics, 75(3), 273–285.
Sharma, S. (2000). Managerial interpretations and organizational context as predictors of corporate choice of environmental strategy. Academy of Management Journal, 43(4), 681–697.
Sharma, S., & Vredenburg, H. (1998). Proactive corporate environmental strategy and the development of competitively valuable organizational capabilities. Strategic Management Journal, 19(8), 729–753.
Shrivastava, P. (1995). Environmental technologies and competitive advantage. Strategic Management Journal, 16(3), 183–200.
Smith, N. C. (2003). Corporate social responsibility: Whether or how? California Management Review, 45(4), 52–76.
Stanwick, P. A., & Stanwick, S. D. (1998). The relationship between corporate social performance and organizational size, financial performance, and environmental performance: an empirical examination. Journal of Business Ethics, 17(2), 195–204.
Stewart, R. (1993). Environmental regulation and international competitiveness. Yale Law Journal, 102, 2039–2106.
Szulanski, G., & Jensen, R. J. (2006). Presumptive adaptation and the effectiveness of knowledge transfer. Strategic Management Journal, 27(10), 937–957.
Toxic Release Inventory (TRI). (2005). Accessed August 6, 2009, from http://www.epa.gov/TRI.
Venkatraman, N. (1989). The concept of fit in strategy research: Toward verbal and statistical correspondence. Academy of Management Review, 14(3), 423–444.
Vernon, R. (1992). Transnational corporations: Where are they coming from, where are they headed? Transnational Corporations, 24(1/2), 7–35.
Voss, G., Sirdeshmukh, D., & Giraud Voss, Z. (2008). The effects of slack resources and environmental threat on product exploration and exploitation. Academy of Management Journal, 51(1), 147–164.
White, H. (1995). Does it pay to be green? Corporate environmental responsibility and shareholder value. Working paper. University of Virginia, Charlottesville, VA.
World Bank. (2006). http://www.worldbank.org.
Xu, D., & Shenkar, O. (2002). Note: Institutional distance and the multinational enterprise. Academy of Management Review, 27(4), 608–618.
Yang, X., & Rivers, C. (2009). Antecedents of CSR practices in MNCs’ subsidiaries: A stakeholder and institutional perspective. Journal of Business Ethics, 86(2), 155–169.
Yip, G. S., Johansson, J. K., & Roos, J. (1997). Effects of nationality on global strategy. Management International Review, 37(4), 365–385.
Zaheer, S., & Masakowski, E. (1997). The dynamics of the liability of foreignness: A global study of survival in financial services. Strategic Management Journal, 18(6), 439–464.
Acknowledgments
This research has been partially funded by grants from the Spanish Ministry of Education and Science (project ECO2010-20483 and programme FPU), and the Andalusia Regional Government (Excellence Research Projects P08-SEJ-0457 and P10-SEJ-6765). We want to thank members of group ISDE of the University of Granada and Henley Business School (University of Reading) for their insightful comments. The two anonymous reviewers of this article have made an excellent contribution in providing useful suggestions and comments.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
About this article
Cite this article
Aguilera-Caracuel, J., Aragón-Correa, J.A., Hurtado-Torres, N.E. et al. The Effects of Institutional Distance and Headquarters’ Financial Performance on the Generation of Environmental Standards in Multinational Companies. J Bus Ethics 105, 461–474 (2012). https://doi.org/10.1007/s10551-011-0978-7
Received:
Accepted:
Published:
Issue Date:
DOI: https://doi.org/10.1007/s10551-011-0978-7