The Journal of Technology Transfer

, Volume 13, Issue 1, pp 27–33 | Cite as

Using market research to convert federal technology into marketable products

  • B. F. Roberson
  • R. O. Weijo
Technology Transfer and Small Business

Abstract

This paper discusses the need for a new market-research strategy to ensure timely applications of federally-developed technology in the private sector. It emphasizes the use of market research to facilitate the conversion of new technology into marketable new products and to guide decisions regarding future directions for technology research. Market research is a widely used source of information in the private sector, but historically it has been excluded from federal research programs.

Keywords

Economic Growth Research Program Private Sector Technology Research Industrial Organization 

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Copyright information

© Technology Transfer Society 1988

Authors and Affiliations

  • B. F. Roberson
    • 1
  • R. O. Weijo
    • 1
  1. 1.Battelle Memorial InstitutePacific Northwest LaboratoriesRichland

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