Skip to main content

Markets of Logistics Services: The Role of Actors’ Behavior to Enhance Performance

  • Chapter
  • First Online:
Behavioral Issues in Operations Management

Abstract

In real markets of logistics services, actors make independent decisions to pursue their own objectives, neglecting the need for maximizing performance of the market as a whole. The aim of this chapter is to assess the inefficiency of such logistics markets and define policies to improve system-wide performance, taking into account each actor’s behavior. A simulation model of a logistics marketplace is thus defined, wherein the transportation needs of a number of shippers have to be matched with the capacities of several carriers. The model is used to assess the players’ behavior and system performance in a decentralized logistics market. The analysis shows the extent to which certain features of the market affect inefficiency, stressing the room for improvement. Based on simulation results, several recommendations are given, aimed at influencing the actors’ autonomous decision making. We discuss how the recommendations’ efficacy is impacted by behavioral issues.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 84.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 109.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 109.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

References

  • S. Ağralı, B. Tan, F. Karaesmen, Modeling and analysis of an auction-based logistics market. Eur. J. Oper. Res. 191, 272–294 (2008)

    Article  MATH  Google Scholar 

  • D. Andersson, A. Norrman, Procurement of logistics services—a minutes work or a multi-year project. Eur. J. Purch. Supply Manag. 8, 3–14 (2002)

    Article  Google Scholar 

  • B.K. Bahinipati, A. Kanda, S.G. Deshmukh, Coordinated supply management: review, insights, and limitations. Int. J. Logist. Res. Appl. 12(6), 407–422 (2009)

    Article  Google Scholar 

  • J.R. Brown, C.S. Dev, D.J. Lee, Managing marketing channel opportunism: The efficacy of alternative governance mechanisms. J. Mark. 64(2), 51–65 (2000)

    Article  Google Scholar 

  • G.P. Cachon, P.H. Zipkin, Competitive and cooperative inventory policies in a two-stage supply chain. Manage. Sci. 45(7), 936–953 (1999)

    Article  MATH  Google Scholar 

  • M.C. Cooper, D.M. Lambert, J.D. Pagh, Supply chain management: more than a new name for logistics. Int. J. Logist. Manag. 8(2), 1–14 (1997)

    Article  Google Scholar 

  • C.J. Corbett, C.S. Tang, Designing supply contracts: contract type and information asymmetry, in Quantitative models for supply chain management, ed. by S. Tayur, R. Ganeshan, M. Magazine (Kluwer Academic Publishers, London, 1999), pp. 269–297

    Chapter  Google Scholar 

  • L.L. Cummings, P. Bromiley, The organizational trust inventory (OTI): development and validation, in Trust in Organizations: Frontiers of Theory and Research, ed. by R.M. Kramer, T. Tyler (Sage, Thousand Oaks, 1996), pp. 302–330

    Chapter  Google Scholar 

  • O. Ergun, G. Kuyzu, M. Salvelsbergh, Reducing truckload transportation costs through collaboration. Transportation Science 41(2), 206–221 (2007)

    Article  Google Scholar 

  • J.A. Fitzsimmons, J. Noh, E. Thies, Purchasing business services. J. Bus. Ind. Mark. 13(4–5), 370–380 (1998)

    Google Scholar 

  • M.T. Frohlich, R. Westbrook, Arcs of integration: an international study of supply chain strategies. J. Oper. Manag. 19, 185–210 (2001)

    Article  Google Scholar 

  • I. Giannoccaro, R. Moramarco, P. Pontrandolfo, E-procurement of logistics services: the impact of the service attributes on the exchange mechanism. In: 20 th International Conference on Production Research, Shanghai, 2–6 August 2009

    Google Scholar 

  • J. Gorick, Running on empty? Logist. Transp. Focus 8(10), 25–26 (2006)

    Google Scholar 

  • H. Lee, S. Whang, Decentralized multi-echelon supply chains: incentives and information. Manage. Sci. 45(5), 633–639 (1999)

    Article  MATH  Google Scholar 

  • G.N. Nyaga, J.M. Whipple, D.F. Lynch, Examining supply chain relationships: Do buyer and supplier perspectives on collaborative relationships differ? J. Oper. Manag. 28(2), 101–114 (2010)

    Article  Google Scholar 

  • D.M. Rousseau, S.B. Sitkin, R.S. Burt, C. Camerer, Not so different after all: A cross-discipline view of trust. Acad. Manag. Rev. 23(7), 393–404 (1998)

    Article  Google Scholar 

  • A. Rubinstein, Modeling bounded rationality (The MIT Press, Cambridge, 1998)

    Google Scholar 

  • T. Schoenherr, V.A. Mabert, The use of bundling in B2B online reverse auctions. J. Oper. Manag. 26(1), 81–95 (2008)

    Article  Google Scholar 

  • H.E. Simon, Models of bounded rationality (The MIT Press, Cambridge, 1982)

    Google Scholar 

  • X. Su, Bounded rationality in newsvendor models. Manuf. Serv. Oper. Manag. 10(4), 566–589 (2008)

    Article  Google Scholar 

  • C.S. Tang, Perspectives in supply chain risk management. Int. J. Prod. Econ. 103(2), 451–488 (2006)

    Article  Google Scholar 

  • A.A. Tsay, S. Nahmias, N. Agrawal, Modeling supply chain contracts: a review, in Quantitative models for supply chain management, ed. by S. Tayur, R. Ganeshan, M. Magazine (Kluwer Academic Publisher, Norwell, 1999), pp. 299–336

    Chapter  Google Scholar 

  • S.K. Vickery, J. Jayaram, C. Drodge, R. Calantone, The effects of an integrative supply chain strategy on customer service and financial performance: an analysis of direct versus indirect relationships. J. Oper. Manag. 21(5), 523–539 (2003)

    Article  Google Scholar 

  • O.E. Williamson, The Economic Institutions of Capitalism (The Free Press, New York, 1985)

    Google Scholar 

  • J. Yao, Decision optimization analysis on supply chain resource integration in fourth party logistics. J. Manuf. Syst. 29(4), 121–129 (2010)

    Article  Google Scholar 

  • A. Zaheer, B. McEvily, V. Perrone, Does trust matter? Exploring the effects of interorganizational and interpersonal trust on performance. Organ. Sci. 9(2), 141–159 (1998)

    Article  Google Scholar 

  • V.A. Zeithaml, A. Parasuraman, L.L. Berry, Problems and strategies in services marketing. J. Mark. 49(2), 33–46 (1985)

    Article  Google Scholar 

Download references

Acknowledgments

This work has been supported by Regione Puglia (APQ PS025) and the Engineering Faculty in Taranto of the Politecnico di Bari.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Nicola Bellantuono .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2013 Springer-Verlag London

About this chapter

Cite this chapter

Bellantuono, N., Kersten, G.E., Pontrandolfo, P. (2013). Markets of Logistics Services: The Role of Actors’ Behavior to Enhance Performance. In: Giannoccaro, I. (eds) Behavioral Issues in Operations Management. Springer, London. https://doi.org/10.1007/978-1-4471-4878-4_11

Download citation

  • DOI: https://doi.org/10.1007/978-1-4471-4878-4_11

  • Published:

  • Publisher Name: Springer, London

  • Print ISBN: 978-1-4471-4877-7

  • Online ISBN: 978-1-4471-4878-4

  • eBook Packages: EngineeringEngineering (R0)

Publish with us

Policies and ethics