Abstract
Under the pressures of massification of higher education, increasing competition among institutions, and a diversification of the student body, universities face challenges related to the quality of teaching and learning and student services. To understand how to support students, each university needs to decide on which theoretical assumptions about student development and student-university relationships with student support services should be based on. There have been many suggestions for conceptual models of student-university relationships: consumerism, student engagement model, student-centered model, and coproduction model. The most influential of these can be classified into three groups: “student as consumer,” “student as active learner,” and “student as partner.” However, there is an absence of literature, which review and classify the most popular conceptual models of student-university relationships or which agree on the most productive model(s). This chapter examines models that conceptualize student-university relationships, identifies their crucial assumptions, and discusses their applications for mass higher education. Five criteria were developed to compare the models: (1) outcomes of higher education; (2) student participation in the educational process; (3) responsibility for learning outcomes; (4) the capacity of students to influence the educational process, courses, and programs; and (5) quality indicators. Challenges for implementing the models for mass higher education are discussed.
References
Allin, Linda. 2014. Collaboration between staff and students in the scholarship of teaching and learning: The potential and the problems. Teaching & Learning Inquiry 2 (1): 95–102.
Astin, Alexander W. 1984. Student involvement: A developmental theory for higher education. Journal of College Student Personnel 25 (4): 297–308.
Astin, Alexander W. 1993. What matters in college? Four critical years revisited. Vol. 1. San Francisco: Jossey-Bass.
Attard, Angele, Emma Di Ioio, Koen Geven, and Robert Santa. 2010. Student centered learning. An insight into theory and practice. Bukarest: Education International, European Students Union.
Barr, Robert B., and John Tagg. 1995. From teaching to learning – A new paradigm for undergraduate education. Change: The Magazine of Higher Learning 27 (6): 12–26.
Bloland, Paul A. 1991. A brief history of student development. Paper presented at the annual convention of the American College Personnel Association, Atlanta.
Bovill, Catherine, and Peter Felten. 2016. Cultivating student–staff partnerships through research and practice. International Journal for Academic Development 21 (1): 1–3.
Bovill, Catherine, Alison Cook-Sather, and Peter Felten. 2011. Students as co-creators of teaching approaches, course design, and curricula: Implications for academic developers. International Journal for Academic Development 16 (2): 133–145.
Bovill, C., Cook-Sather, A., Felten, P., Millard, L., and Moore-Cherry, N. 2016. Addressing potential challenges in co-creating learning and teaching: Overcoming resistance, navigating institutional norms and ensuring inclusivity in student–staff partnerships. Higher Education 71(2): 195–208.
Bramming, Pia. 2007. An argument for strong learning in higher education. Quality in Higher Education 13 (1): 45–56.
Budd, Richard. 2017. Undergraduate orientations towards higher education in Germany and England: Problematizing the notion of ‘student as customer’. Higher Education 73 (1): 23–37.
Bunce, Louise, Amy Baird, and Sian Jones. 2017. The student-as-consumer approach in higher education and its effects on academic performance. Studies in Higher Education 42 (11): 1958–1978.
Carey, Philip. 2013. Student as co-producer in a marketised higher education system: A case study of students’ experience of participation in curriculum design. Innovations in Education and Teaching International 50 (3): 250–260.
Chickering, Arthur W., and Zelda F. Gamson. 1987. Seven principles for good practice in undergraduate education. AAHE bulletin 3–7.
Clark, R. E., Kirschner, P. A., and Sweller, J. 2012. Putting students on the path to learning: The case for fully guided instruction. American Educator 36(1): 6–11.
Coates, Hamish. 2005. The value of student engagement for higher education quality assurance. Quality in Higher Education 11: 25–36.
Cuthbert, Rob. 2010. Students as customers. Higher Education Review 42 (3): 3–25.
De Vita, Glauco, and Peter Case. 2003. Rethinking the internationalisation agenda in UK higher education. Journal of Further and Higher Education 27 (4): 383–398.
Delucchi, Michael, and Kathleen Korgen. 2002. We’re the customer-we pay the tuition: Student consumerism among undergraduate sociology majors. Teaching Sociology 30 (1): 100–107.
Dewey, John. 1966. Democracy and education: An introduction to the philosophy of education. New York: The Free Press.
Dickerson, Claire, Joy Jarvis, and Lewis Stockwell. 2016. Staff–student collaboration: Student learning from working together to enhance educational practice in higher education. Teaching in Higher Education 21 (3): 249–265.
Dollinger, Mollie, Jason Lodge, and Hamish Coates. 2018. Co-creation in higher education: Towards a conceptual model. Journal of Marketing for Higher Education 28 (2): 210–231.
Eagle, Lynne, and Ross Brennan. 2007. Are students customers? Quality Assurance in Education 15 (1): 44–60.
Felten, Peter, Julianne Bagg, Michael Bumbry, Jennifer Hill, Karen Hornsby, Maria Pratt, and Saranne Weller. 2013. A call for expanding inclusive student engagement in SoTL. Teaching & Learning Inquiry: The ISSOTL Journal 1 (2): 63–74.
Freeman, Rebecca, Luke Millard, Stuart Brand, and Paul Chapman. 2014. Student academic partners: Student employment for collaborative learning and teaching development. Innovations in Education and Teaching International 51 (3): 233–243.
Fullan, Michael, and Maria Langworthy. 2014. A rich seam. How new pedagogies find deep learning. Pearson.
Grossen, Bonnie, and Bernadette F. Kelly. 1992. The effectiveness of direct instruction in a third-world context. International Review of Education/Internationale Zeitschrift für Erziehungswissenschaft/Revue Internationale de l’Education 38 (1): 81–85.
Healey, Mick, Abbie Flint, and Kathy Harrington. 2014. Engagement through partnership: Students as partners in learning and teaching in higher education. York: HEA.
Jensen, Kathrine, and Liz Bennett. 2016. Enhancing teaching and learning through dialogue: A student and staff partnership model. International Journal for Academic Development 21 (1): 41–53.
Johnson, Valen E. 2006. Grade inflation: A crisis in college education. New York: Springer Science & Business Media.
Joyce, Amanda. 2017. Course difficulty and its association with student perceptions of teaching and learning–Research. Kentucky Journal of Excellence in College Teaching and Learning 14: Article 4.
Kahn, Peter. 2014. Theorizing student engagement in higher education. British Educational Research Journal 40 (6): 1005–1018.
Kahn, Peter. 2017. Higher education policy on student engagement: Thinking outside the box. Higher Education Policy 30 (1): 53–68.
Kirschner, Paul A., John Sweller, and Richard E. Clark. 2006. Why minimal guidance during instruction does not work: An analysis of the failure of constructivist, discovery, problem-based, experiential, and inquiry-based teaching. Educational Psychologist 41 (2): 75–86.
Klahr, David, and Milena Nigam. 2004. The equivalence of learning paths in early science instruction: Effects of direct instruction and discovery learning. Psychological Science 15 (10): 661–667.
Klemenčič, Manja. 2015. Student involvement in university quality enhancement. In The Palgrave international handbook of higher education policy and governance, ed. J. Huisman, H. de Boer, D.D. Dill, and M. Souto-Otero. London: Palgrave Macmillan.
Kuh, George D. 2008. High-impact educational practices: What they are, who has access to them, and why they matter. Washington, DC: American Association of Colleges and Universities.
Kuh, George D. 2009. What student affairs professionals need to know about student engagement. Journal of College Student Development 50 (6): 683–706.
Levy, Philippa, Sabine Little, and N. Whelan. 2011. Perspectives on staff-student partnership in learning, research and educational enhancement. In Staff-student partnerships in higher education, ed. S. Little, 1–16. London: Continuum.
Long, Dallas. 2012. Theories and models of student development. In Environments for student growth and development: Librarians and student affairs in collaboration, ed. L.J. Hinchliffe and M.A. Wong, 41–55. Chicago: Association of College & Research Libraries.
Macfarlane, Bruce, and Michael Tomlinson. 2017. Critiques of student engagement. Higher Education Policy 30 (1): 5–21.
Mark, Eddie. 2013. Student satisfaction and the customer focus in higher education. Journal of Higher Education Policy and Management 35 (1): 2–10.
Marquis, Elizabeth, Christine Black, and Mick Healey. 2017. Responding to the challenges of student-staff partnership: The reflections of participants at an international summer institute. Teaching in Higher Education 22 (6): 720–735.
Matthews, Kelly E., Tori Andrews, and Peter Adams. 2011. Social learning spaces and student engagement. Higher Education Research & Development 30 (2): 105–120.
McCulloch, Alistair. 2009. The student as co-producer: Learning from public administration about the student–university relationship. Studies in Higher Education 34 (2): 171–183.
McMillan, Jill J., and George Cheney. 1996. The student as consumer: The implications and limitations of a metaphor. Communication Education 45 (1): 1–15.
Mercer-Mapstone, Lucy, Sam L. Dvorakova, Kelly E. Matthews, … and Kelly Swaim. 2017. A systematic literature review of students as partners in higher education. International Journal for Students as Partners 1(1): 1–23.
Östling, Johan. 2018. Humboldt and the modern German University: An intellectual history. Lund: Lund University Press.
Pace, Robert C. 1984. Measuring the quality of college student experiences. In An account of the development and use of the college student experiences questionnaire. Los Angeles: Higher Education Research Institute.
Paricio, Javier. 2017. Students as customers: A paradigm shift in higher education. Journal on Culture, Power and Society 131 (3): 137–149.
Pascarella, Ernest T. 2001. Identifying excellence in undergraduate education are we even close? Change: The Magazine of Higher Learning 33 (3): 18–23.
Perks, Helen, Thorsten Gruber, and Bo Edvardsson. 2012. Co-creation in radical service innovation: A systematic analysis of microlevel processes. Journal of Product Innovation Management 29 (6): 935–951.
Piaget, Jean. 1936. Origins of intelligence in the child. London: Routledge & Kegan Paul.
Prahalad, Coimbatore K., and Venkat Ramaswamy. 2004. Co-creation experiences: The next practice in value creation. Journal of Interactive Marketing 18 (3): 5–14.
Rogers, Carl R. 1969. Freedom to learn: A view of what education might become. Columbus: C.E. Merrill Pub.
Rolfe, Heather. 2002. ‘Students’ demands and expectations in an age of reduced financial support: The perspectives of lecturers in four English universities. Journal of Higher Education Policy and Management 24 (2): 171–182.
Saunders, Daniel B. 2014. They do not buy it: Exploring the extent to which entering first-year students view themselves as customers. Journal of Marketing for Higher Education 25: 5–28.
Sweller, John, Paul A. Kirschner, and Richard E. Clark. 2007. Why minimally guided teaching techniques do not work: A reply to commentaries. Educational Psychologist 42 (2): 115–121.
Tomlinson, Michael. 2014. Exploring the impacts of policy changes on student attitudes to learning. York: Higher Education Academy.
Tomlinson, Michael. 2017. Student perceptions of themselves as ‘consumers’ of higher education. British Journal of Sociology of Education 38 (4): 450–467.
Vargo, Stephen L., and Robert F. Lusch. 2004. Evolving to a new dominant logic for marketing. Journal of Marketing 68: 1–17.
Vuori, Johanna. 2013. Are students customers in Finnish higher education? Tertiary Education and Management 19 (2): 176–187.
Woolmer, Cherie, Peter H. Sneddon, Gordon Curry, Bob Hill, Szonja Fehertavi, Charlotte Longbone, and Kathrine Wallace. 2016. Student staff partnership to create an interdisciplinary science skills course in a research intensive university. International Journal for Academic Development 21 (1): 16–27.
Wulf, Carmen. 2019. From teaching to learning: Characteristics and challenges of a student-centered learning culture. In Inquiry-based learning–Undergraduate research, 47–55. Cham: Springer.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2021 Springer Nature Singapore Pte Ltd.
About this entry
Cite this entry
Maloshonok, N., Shcheglova, I. (2021). From “Customer” to “Partner”: Approaches to Conceptualization of Student-University Relationships. In: Padró, F.F., Kek, M., Huijser, H. (eds) Student Support Services. University Development and Administration. Springer, Singapore. https://doi.org/10.1007/978-981-13-3364-4_4-1
Download citation
DOI: https://doi.org/10.1007/978-981-13-3364-4_4-1
Received:
Accepted:
Published:
Publisher Name: Springer, Singapore
Print ISBN: 978-981-13-3364-4
Online ISBN: 978-981-13-3364-4
eBook Packages: Springer Reference EducationReference Module Humanities and Social SciencesReference Module Education
Publish with us
Chapter history
-
Latest
From “Customer” to “Partner”: Approaches to Conceptualization of Student-University Relationships- Published:
- 06 August 2021
DOI: https://doi.org/10.1007/978-981-13-3364-4_4-2
-
Original
From “Customer” to “Partner”: Approaches to Conceptualization of Student-University Relationships- Published:
- 11 March 2021
DOI: https://doi.org/10.1007/978-981-13-3364-4_4-1