Journal of Targeting, Measurement and Analysis for Marketing is now archived and no longer receiving submissions with this publisher. All articles published in the journal during its time with Springer will remain fully searchable through our websites.

Volume 17, issue 1, March 2009

8 articles in this issue

  1. Editorial

    Authors

    • Jonathan Reynolds
    • Content type: EditorialNotes
    • Published: 27 March 2009
    • Pages: 1 - 2