1. Abandoning Innovation in Emerging Industries

   • Rajshree Agarwal
   • Barry L. Bayus
   • Mary Tripsas

   Research Article 18 April 2014 Pages: 91 - 104

   

2. Hedging Customer Risk

   • Christopher Groening
   • Pinar Yildirim
   • Pandu Tadikamalla

   Research Article 03 April 2014 Pages: 105 - 116

   

3. Price Expectations and Purchase Decisions: Evidence from an Online Store Experiment

   • Sudipt Roy
   • Tat Chan
   • Amar Cheema

   Research Article 18 March 2014 Pages: 117 - 130

   

4. Effect of Time Preferences on Optimal Prices and Profitability of Advance Selling

   • René Schaaf
   • Bernd Skiera

   Research Article 13 March 2014 Pages: 131 - 142

   

5. An Across-Store Analysis of Intrinsic and Extrinsic Cross-Category Effects

   • Venkatesh Shankar
   • P. K. Kannan

   Research Article 18 April 2014 Pages: 143 - 153

   

6. Efficiency Analysis of Marketing Organizations with Interconnected Departments

   • Shrihari Sridhar
   • Murali K. Mantrala
   • Prasad A. Naik

   Research Article 18 April 2014 Pages: 154 - 167