Revisiting the five problems of public sector organisations and reputation management—the perspective of higher education practitioners and ex-academics Päivikki KuoppakangasKati SuomiTomi Kallio Original Article Open access 27 June 2019 Pages: 147 - 171
Consumer experience and the valued elements in the three phases of purchase of a cultural event Cátia Mendes de JesusHelena Maria Batista Alves Original Article 06 June 2019 Pages: 173 - 194
An exploratory study on perception of celebrity endorsement in public services advertising Kara ChanTing Zhang Original Article 07 June 2019 Pages: 195 - 209
The impact of choice factors on international students’ loyalty mediated by satisfaction Dina Maria AmaroAlzira Maria Ascensão MarquesHelena Alves Original Article 31 August 2019 Pages: 211 - 233
Investigating antecedents of social innovation in public sector using a service ecosystem lens Sanjai K. ParahooAhmed A. Al-Nakeeb Original Article 10 September 2019 Pages: 235 - 253
Place branding and place marketing: a contemporary analysis of the literature and usage of terminology Navin KumarRajeev Kumar Panda Original Article 16 October 2019 Pages: 255 - 292
The impact of celebrity endorsement in cause related marketing campaigns on audiences’ behavioral intentions: Egypt case Passent TantawiHeba Sadek Original Article 01 November 2019 Pages: 293 - 311
The post-Brexit donor: segmenting the UK charitable marketplace using political attitudes and national identity Andrew RobsonDavid Hart Original Article 19 October 2019 Pages: 313 - 334
Structured review using TCCM and bibliometric analysis of international cause-related marketing, social marketing, and innovation of the firm Shiwangi SinghSanjay Dhir Original Article 21 October 2019 Pages: 335 - 347
