1. Identifying effective hunters and farmers in the salesforce: a dispositional–situational framework

   • Thomas E. DeCarlo
   • Son K. Lam

   Original Empirical Research 08 February 2015 Pages: 415 - 439

   

2. Paths to and off purchase: quantifying the impact of traditional marketing and online consumer activity

   • Shuba Srinivasan
   • Oliver J. Rutz
   • Koen Pauwels

   Original Empirical Research 14 March 2015 Pages: 440 - 453

   

3. Explaining the differing effects of corporate reputation across nations: a multilevel analysis

   • Bernhard Swoboda
   • Cathrin Puchert
   • Dirk Morschett

   Original Empirical Research 14 July 2015 Pages: 454 - 473

   

4. Life could be so easy: the convenience effect of round price endings

   • Jan Wieseke
   • Anika Kolberg
   • Laura Marie Schons

   Original Empirical Research 10 February 2015 Pages: 474 - 494

   

5. Erratum to: Life could be so easy: the convenience effect of round price endings

   • Jan Wieseke
   • Anika Kolberg
   • Laura Marie Schons

   Erratum 18 March 2015 Pages: 495 - 496

6. Making SENS: exploring the antecedents and impact of store environmental stewardship climate

   • Niek Hensen
   • Debbie I. Keeling
   • Ad de Jong

   Original Empirical Research Open access 16 June 2015 Pages: 497 - 515

   

7. Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance

   • Anna S. Cui
   • Fang Wu

   Original Empirical Research 12 March 2015 Pages: 516 - 538

   

8. Strategic marketing ambidexterity: antecedents and financial consequences

   • Brett W. Josephson
   • Jean L. Johnson
   • Babu John Mariadoss

   Original Empirical Research 25 April 2015 Pages: 539 - 554

   

9. RETRACTED ARTICLE: Understanding the interactive effects of service climate and transactional sales climate on service quality and sales performance

   • C. Fred Miao
   • Douglas E. Hughes
   • Frank Q. Fu

   Original Empirical Research 07 March 2015 Pages: 555 - 555

10. Erratum to: RETRACTED ARTICLE: Understanding the interactive effects of service climate and transactional sales climate on service quality and sales performance

    • C. Fred Miao
    • Douglas E. Hughes
    • Frank Q. Fu

    Erratum 03 April 2015 Pages: 556 - 556