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Selling financial services: the effect of consumer product knowledge and salesperson commission on consumer suspicion and intentions Thomas E. DeCarloRussell N. LaczniakThomas W. Leigh Original Empirical Research 26 October 2012 Pages: 418 - 435
Managerial decision making in customer management: adaptive, fast and frugal? Johannes C. BauerPhilipp SchmittRussell S. Winer Original Empirical Research 01 November 2012 Pages: 436 - 455
Corporate brand name changes and business restructuring: is the relationship complementary or substitutive? Kartik KalaignanamS. Cem Bahadir Original Empirical Research 06 November 2012 Pages: 456 - 472
An introspective examination of single-unit versus multi-unit franchisees Rajiv P. DantScott K. WeavenHyo Jin (Jean) Jeon Original Empirical Research 21 June 2011 Pages: 473 - 496
Erratum to: An introspective examination of single-unit versus multi-unit franchisees Rajiv P. DantScott K. WeavenHyo Jin (Jean) Jeon Erratum 08 January 2013 Pages: 497 - 500