Skip to main content
SpringerLink
Log in

Advanced models of quality function deployment: a literature review

  • Published:
Quality & Quantity Aims and scope Submit manuscript

Abstract

In this paper, a literature review conducted to study the characteristics of advanced models of quality function deployment (QFD) that have appeared in the literature arena is reported. QFD technique emerged in Japan in the 1970s. QFD has been proving to be a powerful tool that can be used for translating the voice of customers into technical languages. Yet from the beginning of this century, researchers began to point out the need to refine, modify and improve the features of QFD technique. In order to fulfil this need, few researchers brought out several advanced models of QFD. While conducting the literature review reported in this paper, six types of such advanced models of QFD were identified in the literature arena and their characteristics were studied. The result of this study revealed that the procedural and computational complexities are least in the case of an advanced model called total quality function deployment (TQFD). TQFD technique replaces the complex computations involved in applying conventional QFD technique with simple ratings. Besides the formation of teams to translate the voice of customers into work instructions ensures the quick reactions to the customers’ desires in the actual field of implementation. In this background, at end of this paper, it is suggested to adopt TQFD for implementation in traditional organizations in which the prevalence of adequate education for adopting complex procedures is found to be least.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

Similar content being viewed by others

References

  • Akao, Y., Mazur, G.H.: The leading edge in QFD: past, present and future. Int. J. Qual. Reliab. Manag. 20(1), 20–35 (2003)

    Article  Google Scholar 

  • Andronikidis, A., Georgiou, A.C., Gotzamani, K., Kamvysi, K.: The application of quality function deployment in service quality management. TQM J. 21(4), 319–333 (2009)

    Article  Google Scholar 

  • Aytac, A., Deniz, V.: Quality function deployment in education: a curriculum review. Qual. Quant. 39, 507–514 (2005)

    Article  Google Scholar 

  • Bouchereau, V., Rowlands, H.: Methods and techniques to help quality function deployment (QFD). Benchmarking 7(1), 8–19 (2000)

    Article  Google Scholar 

  • Buyukozkan, G., Berkol, C.: Designing a sustainable supply chain using an integrated analytic network process and goal programming approach in quality function deployment. Expert Syst. Appl. 38, 13731–13748 (2011)

    Google Scholar 

  • Buyukozkan, G., Cifci, G.: An integrated QFD framework with multiple formatted and incomplete preferences: a sustainable supply chain application Gülc. Appl. Soft Comput. 13, 3931–3941 (2013)

    Article  Google Scholar 

  • Chan, L.-K., Wu, M.-L.: Quality function deployment: a literature review. Eur. J. Oper. Res. 143, 463–497 (2002)

    Article  Google Scholar 

  • Chao, L.P., Ishii, K.: Project quality function deployment. Int. J. Qual. Reliab. Manag. 21(9), 938–958 (2004)

    Article  Google Scholar 

  • Chen, L.-H., Ko, W.-C.: Fuzzy approaches to quality function deployment for new product design. Fuzzy Sets Syst. 160(18), 2620–2639 (2009)

    Article  Google Scholar 

  • Devadasan, S.R., Kathiravan, N., Thirunavukkarasu, V.: Theory and practice of total quality function deployment: a perspective from a traditional pump-manufacturing environment. Total Qual. Funct. Deploy. 18(2), 143–161 (2006)

    Google Scholar 

  • Ding, J.-F.: Applying fuzzy quality function deployment (QFD) to identify solutions of service delivery system for port of Kaohsiung. Qual. Quant. 43, 553–570 (2009)

    Article  Google Scholar 

  • Gremyr, I., Raharjo, H.: Quality function deployment in healthcare: a literature review and case study. Int. J. Health Care Qual. Assur. 26(2), 135–146 (2013)

    Article  Google Scholar 

  • Ho, W., Dey, P.K., Lockstrom, M.: Strategic sourcing: a combined QFD and AHP approach in manufacturing. Supply Chain Manag. 16(6), 446–461 (2011)

    Article  Google Scholar 

  • Ho, W., He, T., Lee, C.K.M., Emrouznejad, A.: Strategic logistics outsourcing: An integrated QFD and fuzzy AHP approach. Expert Syst. Appl. 39(12), 10841–10850 (2012)

    Article  Google Scholar 

  • Iqbal, Z., Grigg, N.P., Govinderaju, K., Campbell-Allen, N.: Statistical comparison of final weight scores in quality function deployment (QFD) studies. Int. J. Qual. Reliab. Manag. 31(2), 184–204 (2014)

    Article  Google Scholar 

  • John, R., Smith, A., Chotipanich, S., Pitt, M.: Awareness and effectiveness of quality function deployment (QFD) in design and build projects in Nigeria. J Facil. Manag. 12(1), 72–88 (2014)

    Article  Google Scholar 

  • Kamvysi, K., Gotzamani, K., Andronikidis, A., Georgiou, A.C.: Capturing and prioritizing students’ requirements for course design by embedding Fuzzy-AHP and linear programming in QFD. Eur. J. Oper. Res. 237(3), 1083–1094 (2014)

    Article  Google Scholar 

  • Kamvysi, K., Gotzamani, K., Georgiou, A.C., Andronikidis, A.: Integrating DEAHP and DEANP into the quality function deployment. TQM J. 22(3), 293–316 (2010)

    Article  Google Scholar 

  • Kathiravan, N., Devadasan, S.R., Michael, T.B., Goyal, S.K.: Total quality function deployment in a rubber processing company: a sample application study. Prod. Plan. Control 19(1), 53–66 (2008)

    Article  Google Scholar 

  • Khoo, L.P., Ho, N.C.: Framework of a fuzzy quality function deployment system. Int. J. Prod. Res. 34(2), 299–311 (1996)

    Article  Google Scholar 

  • Kim, K.-J., Moskowitz, H., Dhingra, A., Evans, G.: Fuzzy multicriteria models for quality function deployment. Eur. J. Oper. Res. 121, 504–518 (2000)

    Article  Google Scholar 

  • Kuo, C.-M., Yuo, S.-H., Lu, C.Y.: Integration of the Kano and QFD model in health food development: using black beans as examples. Qual. Quant. (2012). doi:10.1007/s11135-012-9762-8

    Google Scholar 

  • Kuo, T.-C., Wu, H.-H., Shieh, J.-I.: Integration of environmental considerations in quality function deployment by using fuzzy logic. Expert Syst. Appl. 36(3), 7148–7156 (2009)

    Article  Google Scholar 

  • Lee, Y.-C., Sheu, L.-C., Tsou, Y.-G.: Quality function deployment implementation based on Fuzzy Kano model: an application in PLM system. Comput. Ind. Eng. 55, 48–63 (2008)

    Article  Google Scholar 

  • Li, M., Jin, L., Wang, J.: A new MCDM method combining QFD with TOPSIS for knowledge management system selection from the user’s perspective in intuitionistic fuzzy environment. Appl. Soft Comput. J. 21, 28–37 (2014)

    Article  Google Scholar 

  • Liang, G.-S.: Applying fuzzy quality function deployment to identify service management requirements for customer quality needs. Qual. Quant. 44, 47–57 (2010)

    Article  Google Scholar 

  • Liao, C.-N., Kao, H.-P.: An evaluation approach to logistics service using fuzzy theory, quality function development and goal programming. Comput. Ind. Eng. 68, 54–64 (2014)

    Article  Google Scholar 

  • Lin, L.-Z.: A perceptual measure of trade shows using fuzzy quality deployment development. Expert Syst. Appl. 37(5), 3921–3933 (2010)

    Article  Google Scholar 

  • Lin, Y., Cheng, H.-P., Tseng, M.-L., Tsai, J.C.C.: Using QFD and ANP to analyze the environmental production requirements in linguistic preferences. Expert Syst. Appl. 37(3), 2186–2196 (2010)

    Article  Google Scholar 

  • Liu, H.-T., Wang, C.-H.: An advanced quality function deployment model using fuzzy analytic network process. Appl. Math. Model. 34(11), 3333–3351 (2010)

    Article  Google Scholar 

  • Liu, H.-T.: The extension of fuzzy QFD: from product planning to part deployment. Expert Syst. Appl. 36(8), 11131–11144 (2009)

    Article  Google Scholar 

  • Liu, Y., Zhou, J., Chen, Y.: Using fuzzy non-linear regression to identify the degree of compensation among customer requirements in QFD. Neurocomputing 142, 115–124 (2014)

    Article  Google Scholar 

  • Mehrjerdi, Y.Z.: Applications and extensions of quality function deployment. Assem. Autom. 4, 388–403 (2010a)

    Article  Google Scholar 

  • Mehrjerdi, Y.Z.: Quality function deployment and its extensions. Int. J. Qual. Reliab. Manag. 27(6), 616–640 (2010b)

    Article  Google Scholar 

  • Politis, J.D.: QFD, organisational creativity and productivity. Int. J. Qual. Reliab. Manag. 22(1), 59–71 (2005)

    Article  Google Scholar 

  • Prasad, K.G.D., Subbaiah, K.V., Rao, K.N.: Supply chain design through QFD based optimization. J. Manuf. Technol. Manag. 25(5), 712–733 (2013)

    Article  Google Scholar 

  • Raharjo, H., Chai, K.H., Xie, M., Bramoacher, A.C.: Dynamic benchmarking methodology for quality function deployment. Benchmarking 17(1), 27–43 (2010)

    Article  Google Scholar 

  • Raharjo, H.: On normalizing the relationship matrix in quality function deployment. Int. J. Qual. Reliab. Manag. 30(6), 647–661 (2013)

    Article  Google Scholar 

  • Rajiv, P., Logesh, R., Vinodh, S., Rajanayagam, D.: Financial feasibility and value engineering principles integrated quality function deployment for a manufacturing organization: a case study. J. Eng. Design Technol. 12(1), 71–88 (2010)

    Article  Google Scholar 

  • Ramasamy, N.R., Selladurai, V.: Fuzzy logic approach to prioritise engineering characteristics in quality function deployment (FL-QFD). Int. J. Qual. Reliab. Manag. 21(9), 1012–1023 (2004)

    Article  Google Scholar 

  • Sen, C.G., Baracli, H.: Fuzzy quality function deployment based methodology for acquiring enterprise software selection requirements. Expert Syst. Appl. 37, 3415–3426 (2010)

    Article  Google Scholar 

  • Sener, Z., Karsak, E.E.: A combined fuzzy linear regression and fuzzy multiple objective programming approach for setting target levels in quality function deployment. Expert Syst. Appl. 38(4), 3015–3022 (2011)

    Article  Google Scholar 

  • Shaik, A.M., Rao, V.V.S.K., Rao, C.S.: Development of modular manufacturing systems: a review. Int. J. Adv. Manuf. Technol. 76(5–8), 789–802 (2014)

    Google Scholar 

  • Shen, X.X., Tan, K.C., Xie, M.: An integrated approach to innovative product development using Kano’s model and QFD. Eur. J. Innov. Manag. 3(2), 91–99 (2000)

    Article  Google Scholar 

  • Vinayak, K., Kodali, R.: Benchmarking the quality function deployment models. Benchmarking 20(6), 825–854 (2013)

    Article  Google Scholar 

  • Vinodh, S., Chintha, S.K.: Application of fuzzy QFD for enabling agility in a manufacturing organization A case study. TQM J. 23(3), 343–357 (2011)

    Article  Google Scholar 

  • Wolniak, E.R., Sedek, A.: Using QFD method for the ecological designing of products and services. Qual. Quant. 43, 695–701 (2009)

    Article  Google Scholar 

  • Wu, H.-H., Shieh, J.-I.: Applying a markov chain model in quality function deployment. Qual. Quant. 42, 665–678 (2008)

    Article  Google Scholar 

  • Wu, Q.: Fuzzy measurable house of quality and quality function deployment for fuzzy regression estimation problem. Expert Syst. Appl. 38, 14398–14406 (2011)

    Article  Google Scholar 

  • Yang, Y.Q., Wang, S.Q., Dulaimi, M., Low, S.P.: A fuzzy quality function deployment system for buildable design. Autom. Constr. 12, 381–393 (2003)

    Article  Google Scholar 

  • Zaim, S., Sevkli, M., Camgöz-Akdag, H., Demirel, O.F., Yayla, A.Y., Delen, D.: Use of ANP weighted crisp and fuzzy QFD for product development. Expert Syst. Appl. 41, 4464–4474 (2014)

    Article  Google Scholar 

  • Zhang, F., Yang, M., Liu, W.: Using integrated quality function deployment and theory of innovation problem solving approach for ergonomic product design. Comput. Ind. Eng. 76, 60–74 (2014)

    Article  Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Coimbatore Institute of Technology, Coimbatore, Tamil Nadu, India

    K. Sivasamy & C. Arumugam

  2. PSG College of Technology, Coimbatore, Tamil Nadu, India

    S. R. Devadasan & V. M. M. Thilak

  3. Darshan Institute of Engineering and Technology, Rajkot, Gujarat, 363650, India

    R. Murugesh

Authors
  1. K. Sivasamy
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. C. Arumugam
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. S. R. Devadasan
    View author publications

    You can also search for this author in PubMed Google Scholar

  4. R. Murugesh
    View author publications

    You can also search for this author in PubMed Google Scholar

  5. V. M. M. Thilak
    View author publications

    You can also search for this author in PubMed Google Scholar

Corresponding author

Correspondence to K. Sivasamy.

Rights and permissions

Reprints and permissions

About this article

Check for updates. Verify currency and authenticity via CrossMark

Cite this article

Sivasamy, K., Arumugam, C., Devadasan, S.R. et al. Advanced models of quality function deployment: a literature review. Qual Quant 50, 1399–1414 (2016). https://doi.org/10.1007/s11135-015-0212-2

Download citation

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1007/s11135-015-0212-2

Keywords

Search

Navigation