Skip to main content
Log in

Keeping others in our mind or in our heart? Distribution games under cognitive load

  • Original Paper
  • Published:
Experimental Economics Aims and scope Submit manuscript

Abstract

It has recently been argued that giving is spontaneous while greed is calculated (Rand et al., in Nature 489:427–430, 2012). If greed is calculated we would expect that cognitive load, which is assumed to reduce the influence of cognitive processes, should affect greed. In this paper we study both charitable giving and the behavior of dictators under high and low cognitive load to test if greed is affected by the load. This is tested in three different dictator game experiments. In the dictator games we use both a give frame, where the dictators are given an amount that they may share with a partner, and a take frame, where dictators may take from an amount initially allocated to the partner. The results from all three experiments show that the behavioral effect in terms of allocated money of the induced load is small if at all existent. At the same time, follow-up questions indicate that the subjects’ decisions are more impulsive and less driven by their thoughts under cognitive load.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Fig. 1

Similar content being viewed by others

Notes

  1. Several authors have used memorization of numbers to create cognitive load; see, e.g., Swann et al. (1990), Gilbert et al. (1995), Trope and Alfieri (1997), Shiv and Fedorikhin (1999), and Shiv and Nowlis (2004).

  2. Framing effects in dictator games are analyzed by Bardsley (2008) and Dreber et al. (2013), and in public good games by Andreoni (1995), Sonnemans et al. (1998), and Cubitt et al. (2011).

  3. One USD was equivalent to roughly SEK 7 at the time of the experiment.

  4. The questionnaire consisted of questions adopted from Shiv and Fedorikhin (1999) and Bosman and van Winden (2002).

  5. Five-point scale: (1) Very slightly or not at all, (2) a little, (3) moderately, (4) Quite a bit, (5) extremely.

  6. Five-point scale where 1 corresponds to “Does not coincide” and 5 corresponds to “Coincides very well”.

  7. In contrast, Rand et al. (2012) exclude subjects who did not reach a decision within the given time limit, with the argument that these subjects were not under cognitive load. In this paper, we argue that mistakes in the reported memory task can happen in two cases; when the subject has tried hard but does not succeed in reporting the correct numbers, and thus being under cognitive load, or when the subject disobeys the treatment and does not try to memorize the task, and thus is not under load. Since perfect recall has several possible interpretations concerning the effect of cognitive load in the setting of our experiment, we find it inappropriate to exclude some subjects from our analysis on that basis. Our results stay essentially the same when excluding dictators who did not remember the task correctly.

  8. 45 % of the subjects gave exactly 50 % of the endowment while 20 % of the subjects gave nothing. We have also tried to define equal as giving between 40 and 60 % of the endowment and egoist as giving less than 10 %, arriving at similar results.

  9. The number of correct digits was only recorded in Experiment 3, not in Experiment 1 and 2.

  10. We found a negative correlation between negative emotions and dictator allocations. The results of these regressions can be obtained from the authors on request.

References

  • Andreoni, J. (1995). Warm glow versus cold prickle: The effect of positive and negative framing on cooperation in experiments. Quartely Journal of Economics, 110(1), 1–21.

    Article  Google Scholar 

  • Bardsley, N. (2008). Dictator game giving: altruism or artefact? Experimental Economics, 11(2), 122–133.

    Article  Google Scholar 

  • Benjamin, D. J., Brown, S. A., & Shapiro, J. M. (2013). Who is ‘behavioral’? Cognitive ability and anomalous preferences. Journal of the European Economic Association, 11(6), 1231–1255.

    Article  Google Scholar 

  • Bosman, R., & van Winden, F. (2002). Emotional hazard in a power-to-take experiment. The Economic Journal, 112(476), 147–169. doi:10.1111/1468-0297.0j677.

    Article  Google Scholar 

  • Cappelletti, D., Güth, W., & Ploner, M. (2011). Being of two minds: ultimatum offers under cognitive constraints. Journal of Economic Psychology, In Press, Accepted Manuscript, doi:10.1016/j.joep.2011.08.001.

  • Cornelissen, G., Dewitte, S., & Warlop, L. (2011). Are social value orientations expressed automatically? decision making in the dictator game. Personality and Social Psychology Bulletin, 37(8), 1080–1090. doi:10.1177/0146167211405996.

    Article  Google Scholar 

  • Cubitt, R. P., Drouvelis, M., & Gächter, S. (2011). Framing and free riding: emotional responses and punishment in social dilemma games. Experimental Economics, 14(2), 254–272.

    Article  Google Scholar 

  • Dreber, A., Ellingsen, T., Johannesson, M., & Rand, D. (2013). Do people care about social context? Framing effects in dictator games. Experimental Economics, 16(3), 349–371. doi:10.1007/s10683-012-9341-9.

    Article  Google Scholar 

  • Eckel, C. C., & Grossman, P. (1996). Altruism in anonymous dictator games. Games and Economic Behavior, 16, 181–191.

    Article  Google Scholar 

  • Engel, C. (2011). Dictator games: A meta study. Experimental Economics, 14(4), 583–610. doi:10.1007/s10683-011-9283-7.

    Article  Google Scholar 

  • Gilbert, D. T., Giesler, B. R., & Morris, K. A. (1995). When comparisons arise. Journal of Personality and Social Psychology, 69(2), 227–236.

    Article  Google Scholar 

  • Haidt, J. (2001). The emotional dog and its rational tail: A social intuitionist approach to moral judgement. Psychological Review, 108(4), 814–834.

    Article  Google Scholar 

  • Haidt, J. (2012). The righteous mind: Why good people are divided by politics and religion 2012. London: Allen Lane.

    Google Scholar 

  • Kahneman, D., & Beatty, J. (1966). Pupil diameter and load on memory. Science, 154(3756), 1583–1585.

    Article  Google Scholar 

  • Kohlberg, L. (1969). Stage and sequence: The cognitive-developmental approach to socialization. New York: Rand McNally.

    Google Scholar 

  • Moore, D. A., & Loewenstein, G. (2004). Self-interest, automaticity, and the psychology of conflict of interest. Social Justice Research, 17(2), 189–202.

    Article  Google Scholar 

  • Piovesan, M., & Wengström, E. (2009). Fast or fair? A study of response times. Economics Letters, 105(2), 193–196.

    Article  Google Scholar 

  • Rand, D. G., Greene, J. D., & Nowak, M. A. (2012). Spontaneous giving and calculated greed. Nature, 489(7416), 427–430.

    Article  Google Scholar 

  • Roch, S., Lane, J. A. S., Samuelson, C. D., Allison, S. T., & Dent, J. L. (2000). Cognitive load and the equality heuristic: A two-stage model of resouce overconsumption in small groups. Organizational Behavior and Human Decision Processes, 83(2), 185–212.

    Article  Google Scholar 

  • Schulz, J. F., Fischbacher, U., Thöni, C., & Utikal, V. (2012). Affect and fairness: dictator games under cognitive load. Journal of Economic Psychology, 41, 77–87.

    Article  Google Scholar 

  • Shiv, B., & Fedorikhin, A. (1999). Heart and mind in conflict: The interplay of affect and cognition in consumer decision making. Journal of Consumer Research, 26, 278–292.

    Article  Google Scholar 

  • Shiv, B., & Nowlis, Stephen M. (2004). The effect of distractions while tasting a food sample: The interplay of informational and affective components in subsequent choice. Journal of Consumer Research, 31(3), 599–608. doi:10.1086/425095.

    Article  Google Scholar 

  • Sonnemans, J., Schram, A., & Offerman, T. (1998). Public good provision and public bad prevention: The effect of framing. Journal of Economic Behavior & Organization, 34(1), 143–161.

    Article  Google Scholar 

  • Swann, W. B., Hixon, J. G., Stein-Seroussi, A., & Gilbert, D. T. (1990). The fleeting gleam of praise: Cognitive processes underlying behavioral reaction to self-relevant feedback. Journal of Personality and Social Psychology, 59(1), 17–26.

    Article  Google Scholar 

  • Tinghög, G., Andersson, D., Bonn, C., Böttiger, H., Josephson, C., Lundgren, G., et al. (2013). Intuition and cooperation reconsidered. Nature, 498(7452), E1–E2.

    Article  Google Scholar 

  • Trope, Y., & Alfieri, T. (1997). Effortfulness and flexibility of dispositional judgment processes. Journal of Personality and Social Psychology, 73(4), 662–674.

    Article  Google Scholar 

  • Tversky, A., & Kahneman, D. (1974). Judgment under uncertainty: Heuristics and biases. Science, 185(4157), 1124–1131.

    Article  Google Scholar 

  • van Winden, F. (2007). Affect and fairness in economics. Social Justice Research, 20(1), 35–52. doi:10.1007/s11211-007-0029-9.

    Article  Google Scholar 

  • Watson, D., & Clark, L. A. (1994). The PANAS-X: Manual for the positive and negative affect schedule-expanded form (Psychology Publications). Iowa: Iowa Research Online: http://ir.uiowa.edu/psychology_pubs/11/.

Download references

Acknowledgments

Financial support is gratefully acknowledged from the Norwegian Research Council (grant no. 164393), the Swedish Research Council (ref 421-2010-1420) and the Ethics programme at the University of Oslo. Hauge and Brekke are associated with CREE - the Oslo Centre for Research on Environmentally Friendly Energy - which is supported by the Research Council of Norway. Brekke also acknowledges the support of the Centre for Equality, Social Organization and Performance (ESOP). Svedsäter acknowledges his latest academic affiliations, London Business School and the Department of Psychology at the University of Gothenburg. We are grateful for valuable comments from the editor (Jacob Goeree) and in particular two anonymous referees. Thanks to Tore Ellingsen and Magnus Johannesson for good discussions on the design, to Erik Mohlin and Robert Östling for practical help in conducting experiment 1, to Kristine Korneliussen for practical help in conducting experiment 2, and to Isak Barbopoulos for practical help in conducting experiment 3.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Karen Evelyn Hauge.

Electronic supplementary material

Below is the link to the electronic supplementary material.

Supplementary material 1 (DOCX 22 kb)

Rights and permissions

Reprints and permissions

About this article

Check for updates. Verify currency and authenticity via CrossMark

Cite this article

Hauge, K.E., Brekke, K.A., Johansson, LO. et al. Keeping others in our mind or in our heart? Distribution games under cognitive load. Exp Econ 19, 562–576 (2016). https://doi.org/10.1007/s10683-015-9454-z

Download citation

  • Received:

  • Revised:

  • Accepted:

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1007/s10683-015-9454-z

Keywords

Navigation