Access this book
Tax calculation will be finalised at checkout
Other ways to access
Table of contents (6 chapters)
Keywords
About the author
Bibliographic Information
Book Title: Kundenbindung als Marketingziel
Book Subtitle: Identifikation und Analyse zentraler Determinanten
Authors: Sibylle Isabelle Peter
Series Title: neue betriebswirtschaftliche forschung (nbf)
DOI: https://doi.org/10.1007/978-3-663-01083-8
Publisher: Gabler Verlag Wiesbaden
-
eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1999
Softcover ISBN: 978-3-409-22833-6Published: 14 October 1999
eBook ISBN: 978-3-663-01083-8Published: 02 July 2013
Series ISSN: 0175-8802
Series E-ISSN: 2945-8129
Edition Number: 2
Number of Pages: XXVI, 377
Number of Illustrations: 94 b/w illustrations
Topics: Business and Management, general