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Emotional Design and Virtual Reality in Product Lifecycle Management (PLM)

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Sustainable Design and Manufacturing 2019 (KES-SDM 2019)

Part of the book series: Smart Innovation, Systems and Technologies ((SIST,volume 155))

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Abstract

As the potentials of technology grow, the embedding of IT advances in different fields and applications increases. A recent example is virtual reality and in particular the virtual product. The possibility of having a product in a virtual form allows creators and designers to efficiently manage the cycle of a product generation and evolution. The key advantage of the “virtual” is to have the product in advance, even in the conceptualization phase, with clear benefits in terms of consumptions of resources and, hence, sustainability. A potential customer could thus interact with a product-to-be and provide feedback about its look and feel, its usability, and, most of all, give an emotional response. In this context, the interaction between the virtual product and the future customer becomes a core point for the new approaches related to user-centred and user experience design, giving birth to a design methodology called “emotional design”. In particular, the study of facial expressions seems to be the more reliable and attractive aspect of it.

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Authors and Affiliations

  1. Department of Management and Production Engineering, Politecnico di Torino, 10129, Turin, Italy

    Maria Grazia Violante, Federica Marcolin, Enrico Vezzetti, Francesca Nonis & Sandro Moos

Authors
  1. Maria Grazia Violante
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  2. Federica Marcolin
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  3. Enrico Vezzetti
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  4. Francesca Nonis
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  5. Sandro Moos
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Corresponding author

Correspondence to Enrico Vezzetti .

Editor information

Editors and Affiliations

  1. The York Management School, University of York, York, UK

    Peter Ball

  2. The York Management School, University of York, York, UK

    Luisa Huaccho Huatuco

  3. Bournemouth University and KES International, Shoreham-by-sea, UK

    Robert J. Howlett

  4. Cardiff School of Engineering, Cardiff University, Cardiff, UK

    Rossi Setchi

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Violante, M.G., Marcolin, F., Vezzetti, E., Nonis, F., Moos, S. (2019). Emotional Design and Virtual Reality in Product Lifecycle Management (PLM). In: Ball, P., Huaccho Huatuco, L., Howlett, R., Setchi, R. (eds) Sustainable Design and Manufacturing 2019. KES-SDM 2019. Smart Innovation, Systems and Technologies, vol 155. Springer, Singapore. https://doi.org/10.1007/978-981-13-9271-9_17

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  • DOI: https://doi.org/10.1007/978-981-13-9271-9_17

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  • Publisher Name: Springer, Singapore

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