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Space and Time Perception, XR, and the Future of Communication

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The Right Sensory Mix

Part of the book series: Management for Professionals ((MANAGPROF))

Abstract

In this chapter, we enter the world of 3D perception through the real estate, DS, and Gucci cases. We decode Jaguar’s social media strategy with the Wait Marketing approach and realize the importance of time and place neurons. The future of communication takes form with digital domain’s input, and a discussion on deep fakes, avatars, and virtual celebrities.

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Derval, D. (2022). Space and Time Perception, XR, and the Future of Communication. In: The Right Sensory Mix. Management for Professionals. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-63795-1_5

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