This is the article where I coined the term Micro-ISV, which I define as a software product company with just one person. Some people use this term to describe a company of three or four, but I think I will remain pedantic on this point. (I do offer a special exemption for a company of two where the other person is a significant other.

Anyway, the term Micro-ISV has since gained somewhat of a following. Apparently the notion of a single-person software product resonates well with a lot of developers, and people seem to like the way Micro-ISV sounds. The funny thing is that I originally wrote this article with a completely different term. I don’t remember what my original terminology was, but I do remember that I changed it at the last minute, just before I submitted this to my editors at MSDN.

Keywords

Marketing 

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© Eric Sink 2006

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