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Assertiveness

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Management in Health Care
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Abstract

Although the concepts underlying assertiveness training have been gaining increasing popularity, the usefulness of the training model to the helping professions was first noted in 1949. Originally conceived as a limited form of behaviour therapy (Salter, 1961; Wolpe, 1958), assertiveness training has been found to have so many applications that it can no longer be considered as a single technique, but rather as an array of techniques designed to be effective with a large and varied number of target populations (Shoemaker & Satterfield, 1977). Most of the strategies and techniques, however, rest on three basic assumptions about human nature (Percell, 1977):

  1. 1.

    That feelings and attitudes relate closely to behaviour;

  2. 2.

    That behaviour is learned; and

  3. 3.

    That behaviour can be changed.

She is currently Chair of the Department of Social, Organizational and Counseling Psychology. As a psychologist, she consults nationally with industry, health care systems, and educational institutions. Dr Raskin is a former coordinator of the Women's Task Force of the American College Personnel Association. She has been teaching assertiveness to various lay and professional groups since 1974.

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© 1994 Macmillan Publishers Limited

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Raskin, P.M. (1994). Assertiveness. In: Management in Health Care. Palgrave, London. https://doi.org/10.1007/978-1-349-23156-0_14

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