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Abstract

This detailed case study is of the results of cultural differences between a member of a highly individualistic culture – that of the US – and representatives of a particularly collectivist section of Colombian society – the Department of Antioquia. According to Hofstede’s1 “6-D” model, US mainstream culture ranks 91 for individualism in contrast to that of Columbia’s ranking of 13.2

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© 2015 Catherine Pereira and Anne Marie Zwerg-Villegas

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Pereira, C., Zwerg-Villegas, A.M. (2015). Business Ethics and Self-Initiated Expatriates. In: Christopher, E. (eds) International Management and Intercultural Communication. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-137-47991-4_9

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