Overview
- Key learnings from successful strategic innovators in various industries
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Table of contents (10 chapters)
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Towards Successful Strategic Innovation
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Venture Creation
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Strategic Positioning
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Business Growth
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New Market Entry
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Business Innovation
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Service Innovation
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Open Innovation
Keywords
About this book
‘Strategies for Innovators’ is a case book that covers the entire business life-cycle of innovative firms. Readers will acquire knowledge about venture creation and growth strategies as well as strategies for open innovation. How to foster an organization's strategic ability to innovate is a constant challenge not only for large multi-nationals, but equally for small and medium-sized firms. Therefore, the book presents a number of carefully selected cases that provide key learnings from successful strategic innovators in various industries.
The case book provides students with insights into demanding management practices, offers managers in small and medium-sized firms a consistent strategic understanding for the day-to-day handling of innovation, and challenges the strategic thinking and acting of leaders in path-breaking business situations.
Kathrin M. Möslein is Professor of Information Systems at the University Erlangen-Nuremberg and Academic Director of the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
Emilio E. Matthaei is Research Associate at the University Erlangen-Nuremberg, Visiting Researcher at the University of Oxford (Templeton College) and Research Scholar at the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
The case book provides students with insights into demanding management practices, offers managers in small and medium-sized firms a consistent strategic understanding for the day-to-day handling of innovation, and challenges the strategic thinking and acting of leaders in path-breaking business situations.
Kathrin M. Möslein is Professor of Information Systems at the University Erlangen-Nuremberg and Academic Director of the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
Emilio E. Matthaei is Research Associate at the University Erlangen-Nuremberg, Visiting Researcher at the University of Oxford (Templeton College) and Research Scholar at the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
Authors and Affiliations
About the authors
Kathrin M. Möslein is Professor of Information Systems at the University Erlangen-Nuremberg and Academic Director of the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
Emilio E. Matthaei is Research Associate at the University Erlangen-Nuremberg, Visiting Researcher at the University of Oxford (Templeton College) and Research Scholar at the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
Emilio E. Matthaei is Research Associate at the University Erlangen-Nuremberg, Visiting Researcher at the University of Oxford (Templeton College) and Research Scholar at the Center for Leading Innovation and Cooperation (CLIC) at the HHL - Leipzig Graduate School of Management, Germany.
Bibliographic Information
Book Title: Strategies for Innovators
Book Subtitle: HHL Open School Case Book
Authors: Kathrin M. Möslein, Emilio E. Matthaei
DOI: https://doi.org/10.1007/978-3-8349-8010-6
Publisher: Gabler Verlag Wiesbaden
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2009
Softcover ISBN: 978-3-8349-0761-5Published: 25 November 2008
eBook ISBN: 978-3-8349-8010-6Published: 29 November 2009
Edition Number: 1
Number of Pages: XIV, 199
Number of Illustrations: 87 b/w illustrations