Overview
- Insights into how communication impacts the fashion industry
- Major milestone in the digital transformation of fashion
- Comprehensive, up-to-date scientific overview
Included in the following conference series:
Conference proceedings info: FACTUM 2019.
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Table of contents (26 papers)
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Digital Fashion Communication
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Country-Specific Studies
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Socio-Demographic and Cultural Issues
Other volumes
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Fashion Communication in the Digital Age
Keywords
About this book
This book represents a major milestone in the endeavour to understand how communication is impacting on the fashion industry and on societal fashion-related practices and values in the digital age. It presents the proceedings of FACTUM 19, the first in a series of fashion communication conferences that highlights important theoretical and empirical work in the field. Beyond documenting the latest scientific insights, the book is intended to foster the sharing of methodological approaches, expand the dialogue between communications’ studies and fashion-related disciplines, help establish an international and interdisciplinary network of scholars, and offer encouragement and fresh ideas to junior researchers. It is of high value to academics and students in the fields of fashion communication, fashion marketing, visual studies in fashion, digital transformation of the fashion industry, and the cultural heritage dimension of fashion. In addition, it is a key resource for professionals seeking sound research on fashion communication and marketing.
Editors and Affiliations
About the editors
Teresa Sádaba, PhD, is Professor of Stratetic Communication at the University of Navarra in Spain and the Dean at the ISEM Fashion Business School. She has been lecturer at the George Washington University (2012-16) and visiting professor at the Université Paris XII, among others. To date she has authored more than 50 publications.
Francesca Cominelli, PhD, is Associate Professorat the University of Paris 1 Panthéon-Sorbonne and Director of IREST. Her research interests include economics of culture, cultural commons, public policies, and cultural tourism. More specifically she is interested in cultural diversity, intangible cultural heritage, creativity, innovation, and traditional craftsmanship. Previously, she collaborated as project specialist for INMA and the French Ministry of Culture and Communication (2008-2010), and as researcher for the European Investment Bank Institute (2013-2014), for the University of Lille 3 (2015) and for OECD (2018). She is member of ICOMOS and Vice-President for Europe of ICOMOS International Committee on Intangible Cultural Heritage. She is co-director of the Master’s double degree in Digital Fashion Communication offered by USI and Université Paris 1 Panthéon-Sorbonne.
Lorenzo Cantoni, PhD, is Full Professor of Online Communication in the Faculty of Communication Sciences and Director of the Institute of Digital Technologies for Communication at USI – Università della Svizzera italiana, Lugano, Switzerland. He is co-director of the Master’s double degree in Digital Fashion Communication offered by USI and Université Paris 1 Panthéon-Sorbonne, and chair-holder of the UNESCO Chair in ICT to develop and promote sustainable tourism in World Heritage Sites.
Bibliographic Information
Book Title: Fashion Communication in the Digital Age
Book Subtitle: FACTUM 19 Fashion Communication Conference, Ascona, Switzerland, July 21-26, 2019
Editors: Nadzeya Kalbaska, Teresa Sádaba, Francesca Cominelli, Lorenzo Cantoni
DOI: https://doi.org/10.1007/978-3-030-15436-3
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Springer Nature Switzerland AG 2019
Hardcover ISBN: 978-3-030-15435-6Published: 04 June 2019
Softcover ISBN: 978-3-030-15438-7Published: 14 August 2020
eBook ISBN: 978-3-030-15436-3Published: 03 June 2019
Edition Number: 1
Number of Pages: XI, 300
Number of Illustrations: 7 b/w illustrations, 78 illustrations in colour
Topics: Marketing, Communication Studies, Luxury, Media and Communication, Innovation/Technology Management, Culture and Technology