Management of Shari’ah Compliant Businesses

Case Studies on Creation of Sustainable Value

  • Ezlika M. Ghazali
  • Dilip S. Mutum
  • Mamunur Rashid
  • Jashim U. Ahmed

Part of the Management for Professionals book series (MANAGPROF)

Table of contents

  1. Front Matter
    Pages i-ix
  2. Ezlika M. Ghazali, Dilip S. Mutum, Mamunur Rashid, Jashim Uddin Ahmed
    Pages 1-5
  3. Islamic Financial Management

  4. Islamic Marketing and Management

    1. Front Matter
      Pages 121-121
    2. Mohan V. Avvari, Anita Chakrabarty
      Pages 123-131
    3. Norhazwani Mohamed Asri, Azmin Azliza Aziz
      Pages 133-138
    4. Ezlika M. Ghazali, Dilip S. Mutum, Meenatharisni Sundramohana, Priscila Valdivieso
      Pages 155-161
    5. Ezlika M. Ghazali, Dilip S. Mutum, Mardiana Md Radzi, Wei-Pin Woon
      Pages 163-169
    6. Dilip S. Mutum, Ezlika M. Ghazali
      Pages 171-176
    7. Azmin Azliza Aziz, Nurliana Md Rahin, Norhazwani Mohamed Asri
      Pages 177-192

About this book


Muslim consumers represent an untapped and viable market segment, but to date there has been very little research on catering to their needs or running and managing Islamic businesses. Innovations in Islamic business, interest in the use of Sukuk (Islamic bonds) to finance major projects, pressures on Islamic banks to reduce the financing gap in society, and the need to understand Muslim consumers, require a deeper grasp of the issues and opportunities involved, which are quite unique. In similar vein, acquiring expertise on topics specific to Shari'ah-compliant businesses requires a thorough knowledge of matters ranging from financing to branding and, in a broader sense, creating an entrepreneurial framework suitable to the market. This book fills this gap by presenting high-quality and original case studies on Islamic finance, marketing and management from around the world. Equally valuable in business school classrooms and for c-suite strategists, it will help readers shape business strategies to tap into a billion-strong market. 


General management of islamic firms Islamic business strategy Islamic entrepreneurship cases Islamic branding cases Shari'ah business cases HR Management in islamic firms Quality management in islamic firms Financial management of islamic SMEs Marketing of islamic banks to non-Muslims Halal tourism cases Financial inclusion and islamic microfinance institutions Malaysian sukuk financing for large projects

Editors and affiliations

  • Ezlika M. Ghazali
    • 1
  • Dilip S. Mutum
    • 2
  • Mamunur Rashid
    • 3
  • Jashim U. Ahmed
    • 4
  1. 1.Faculty of Business and AccountancyUniversity of MalayaKuala LampurMalaysia
  2. 2.University of Nottingham Malaysia CampusNottingham University Business SchoolSemenyihMalaysia
  3. 3.School of Business and EconomicsUniversiti Brunei DarussalamGadongBrunei Darussalam
  4. 4.School of BusinessNorth South UniversityDhakaBangladesh

Bibliographic information