Abstract
When focusing attention on some objects and ignoring others, people often fail to notice the presence of an additional, unexpected object (inattentional blindness). In general, people are more likely to notice when the unexpected object is similar to the attended items and dissimilar from the ignored ones. Perhaps surprisingly, current evidence suggests that this similarity effect results almost entirely from dissimilarity to the ignored items, and it remains unclear whether similarity to the attended items affects noticing. Other aspects of similarity have not been examined at all, including whether the similarity of the attended and ignored items to each other affects noticing of a distinct unexpected object. We used a sustained inattentional blindness task to examine all three aspects of similarity. Experiment 1 (n = 813) found no evidence that increasing the similarity of the attended and ignored items to each other affected noticing of an unexpected object. Experiment 2 (n = 610) provided some of the first compelling evidence that similarity to the attended items – in addition to the ignored items – affects noticing. Experiment 3 (n = 1,044) replicated that pattern and showed that noticing rates varied with the degree of similarity to the ignored shapes but not to the attended shapes, suggesting that suppression of ignored items functions differently from the enhancement of attended items.
Similar content being viewed by others
Data availability
The de-identified datasets generated and analyzed as part of the current study are available at https://osf.io/5qhdc.
Code availability
The experimental code and analysis scripts for the studies are available at https://osf.io/5qhdc.
Notes
However, the effects of similarity in this study might have resulted from a confound (hence the improved study design comparing checkerboards and tessellations). Although white unexpected objects were noticed more than black ones when attending to a white shape, if people selectively ignored the checkerboard by actively inhibiting anything that included any black in it, then the black unexpected items might have been missed more because they shared a feature with the ignored objects.
When we instead use our minimal sample size of 80/group, these cutoffs increase by about 1–2%: For average noticing rates of 50–60% the 5% and 1% cutoffs change to 15% and 20% and for 80% noticing they change to 12.5% and 16.2%.
References
Becker, S. I., Folk, C. L., & Remington, R. W. (2010). The role of relational information in contingent capture. Journal of Experimental Psychology: Human Perception and Performance, 36(6), 1460–1476. https://doi.org/10.1037/a0020370
Duncan, J., & Humphreys, G. W. (1989). Visual search and stimulus similarity. Psychological Review, 96(3), 433–458. https://doi.org/10.1037/0033-295X.96.3.433
Feria, C. S. (2012). The effects of distractors in multiple object tracking are modulated by the similarity of distractor and target features. Perception, 41(3), 287–304. https://doi.org/10.1068/p7053
Goldstein, R. R., & Beck, M. R. (2016). Inattentional blindness: A combination of a relational set and a feature inhibition set? Attention, Perception, & Psychophysics, 78(5), 1245–1254. https://doi.org/10.3758/s13414-016-1091-x
Ishihara, S. (1990). Ishihara’s test for color blindness (38 Plates). Kanehara and Co., Ltd.
Mack, A., & Rock, I. (1998). Inattentional blindness (pp. 15273–15273). Bradford Books. https://doi.org/10.7551/mitpress/3707.001.0001
Most, S. B., Simons, D. J., Scholl, B. J., Jimenez, R., Clifford, E., & Chabris, C. F. (2001). How not to be seen: The contribution of similarity and selective ignoring to sustained inattentional blindness. Psychological Science, 12(1), 9–17. https://doi.org/10.1111/1467-9280.00303
Most, S. B., Scholl, B. J., Clifford, E. R., & Simons, D. J. (2005). What you see is what you set: Sustained inattentional blindness and the capture of awareness. Psychological Review, 112(1), 217–242. https://doi.org/10.1037/0033-295X.112.1.217
Neisser, U. (1976). Cognition and reality: Principles and implications of cognitive psychology. W. H. Freeman and Company.
Neisser, U., & Becklen, R. (1975). Selective looking: Attending to visually specified events. Cognitive Psychology, 7, 480–494. https://doi.org/10.1016/0010-0285(75)90019-5
Neisser, U. (1979). The control of information pickup in selective looking. In A. D. Pick (Ed.), Perception and its development: A tribute to Eleanor J. Gibson (pp. 201–219). Hillsdale, NJ: Erlbaum.
R Core Team. (2022). R: A language and environment for statistical computing. R Foundation for Statistical Computing. https://www.R-project.org/. Accessed 31 Jan 2022.
Simmons, J. P., Nelson, L. D., & Simonsohn, U. (2011). False-positive psychology: Undisclosed flexibility in data collection and analysis allows presenting anything as significant. Psychological Science, 22(11), 1359–1366. https://doi.org/10.1177/0956797611417632
Simons, D. J., & Chabris, C. F. (1999). Gorillas in our midst: Sustained inattentional blindness for dynamic events. Perception, 28(9), 1059–1074. https://doi.org/10.1068/p281059
Simons, D. J., & Jensen, M. S. (2009). The effects of individual differences and task difficulty on inattentional blindness. Psychonomic Bulletin & Review, 16(2), 398–403. https://doi.org/10.3758/PBR.16.2.398
Watson, D. G., & Humphreys, G. W. (1997). Visual marking: prioritizing selection for new objects by top-down attentional inhibition of old objects. Psychological Review, 104(1), 90–122. https://doi.org/10.1037/0033-295x.104.1.90
Watson, D. G., & Humphreys, G. W. (1998). Visual marking of moving objects: A role for top-down feature-based inhibition in selection. Journal of Experimental Psychology: Human Perception and Performance, 24(3), 946–962. https://doi.org/10.1037/0096-1523.24.3.946
Wood, K., & Simons, D. J. (2017a). Selective Attention in Inattentional Blindness: Selection is Specific but Suppression is Not. Collabra: Psychology, 3(1), 19. https://doi.org/10.1525/collabra.90
Wood, K., & Simons, D. J. (2017). The role of similarity in inattentional blindness: Selective enhancement, selective suppression, or both? Visual Cognition, 25(9–10), 972–980. https://doi.org/10.1080/13506285.2017.1365791
Yan, X.-Q., Liu, B., Zhang, X.-M., Wei, L.-Q., & Zhao, X. (2012). Mechanism of distractor processing in dynamic inattentional blindness: Is there distractor inhibition?: Mechanism of distractor processing in dynamic inattentional blindness: Is there distractor inhibition? Acta Psychologica Sinica, 44(5), 595–604. https://doi.org/10.3724/SP.J.1041.2012.00595
Acknowledgements
We thank Chenwei Zhu, Alexis Lee, Esther Park, and Zaria Brim for their input, feedback, and helpful discussions during the initial development of ideas for the current study.
Funding
This research was supported by internal funds provided by the University of Illinois to Daniel J. Simons.
Author information
Authors and Affiliations
Contributions
Yifan Ding, Connor M. Hults, Rishi Raja, and Daniel J. Simons jointly planned and designed the experiments. Yifan Ding coded the experiments and original analysis scripts. Daniel Simons independently coded the analyses to verify their accuracy. Yifan Ding and Daniel J. Simons oversaw data collection and wrote the manuscript. All authors critically edited the manuscript and approved the final version for publication.
Corresponding author
Ethics declarations
Competing interests
The authors declare that they have no competing interests relevant to the contents of this article.
Ethics approval
The study was approved by the Institutional Review Board at the University of Illinois (Protocol #09411), with a waiver of signed consent due to the low-risk, online nature of the experiment.
Consent to participate
Informed consent was obtained from all individual participants included in the study. Participants read an information page documenting the study requirements and risks and consented to participate by continuing in the study.
Additional information
Publisher's Note
Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.
Open Practices Statement
The method, procedures, experimental code, and analysis scripts for each experiment were preregistered before data collection. The preregistration, code, data, and a working demo of each experiment (that does not collect data) are all available under each study component at https://osf.io/87amn/.
Appendix
Appendix
Rights and permissions
Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law.
About this article
Cite this article
Ding, Y., Hults, C.M., Raja, R. et al. Similarity of an unexpected object to the attended and ignored objects affects noticing in a sustained inattentional blindness task. Atten Percept Psychophys 85, 2150–2169 (2023). https://doi.org/10.3758/s13414-023-02794-2
Accepted:
Published:
Issue Date:
DOI: https://doi.org/10.3758/s13414-023-02794-2