The Editor-in-Chief of the Journal of Innovation and Entrepreneurship retracts this article (De 2012) per the Committee on Publication Ethics (COPE) guidelines on plagiarism, due to unattributed use of substantial portions of text from the following article, by Shin, S. et al., Integrating the Lambert W Function to a Tolerance Optimization Problem (Quality and Reliability Engineering International 2005; 21: 795-808; Wiley Inderscience, DOI: 10.1002/qre.687). The Editor-in-Chief takes issues of research and publication misconduct seriously in order to preserve the integrity of the academic record. Our apologies are extended to the readers that this issue was not discovered before publication.