Abstract
A survey was developed to evaluate how internal stakeholders at Glaxo Wellcome perceived the Medical Information Department before the department hosted an open house. The objective of the open house was to increase the visibility of the Medical Information Department by emphasizing its services. A postopen house survey was conducted to measure the impact of the open house by reassessing those perceptions.
Approximately 1300 internal stakeholders were electronically mailed a survey prior to and again after the open house. The survey included a demographics section and questions regarding the services of medical information. A medical information open house was held at three different sites within the Research Triangle Park campus.
Overall, the preopen house survey return rate was almost 20% (257) with a postopen house return rate of about 10% (125). Analysis of the surveys suggests that hosting an open house can raise awareness and change perceptions.
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Cassier-Woidasky AK. What do people expect from their hospital? Results of a visitor survey at open house in a general hospital.[German; English abstract] Pflege. 1998;11(5):248–254.
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Byrne, K.S., Papay, J.I. & Ames, M.H. An Interdepartmental Survey of Medical Information Services: Evaluating the Impact of an Open House. Ther Innov Regul Sci 34, 1155–1162 (2000). https://doi.org/10.1177/009286150003400423
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DOI: https://doi.org/10.1177/009286150003400423