Article PDF
Use our pre-submission checklist
Avoid common mistakes on your manuscript.
Rights and permissions
About this article
Cite this article
Easingwood, C. Prediction Techniques for Marketing Planners. J Oper Res Soc 24, 142 (1973). https://doi.org/10.1057/jors.1973.24
Published:
Issue Date:
DOI: https://doi.org/10.1057/jors.1973.24