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Impact of Behavior Change Communication Among Pregnant Women Regarding Neonatal Care

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Abstract

Objectives

To assess the behavior of pregnant women regarding neonatal care. Also to implement and assess impact of Behaviour Change Communication (BCC) package among pregnant women regarding neonatal care.

Methods

This community based intervention study was conducted in field practice area of Urban Health Training Centre (UHTC), Department of Community Medicine, Jawaharlal Nehru Medical College and Hospital (JNMCH), Aligarh Muslim University (A.M.U), Aligarh (UP), India. Two hundred pregnant women were included. Epi Info version 3.5.1. Percentages, and Chi square test were used for statistical analysis.

Results

Due to implementation of BCC package, institutional deliveries improved (RR = 2.47, P < 0.05), delivery practices significantly increased (RR = 2.47, P < 0.05). There was significant difference regarding breastfeeding practices on 7th and 28th d of delivery. More (80 %) deliveries were conducted in warm room (RR = 1.87, p < 0.05), bathing to the baby was delayed (RR = 0.81, p < 0.05) and decreased, vigorous removal of vernix caseosa was observed (RR = 0.45, p < 0.05). Correct knowledge about danger signs and physiological conditions in newborns were increased (RR = 2.5.0, p < 0.05 for cold to touch, RR = 1.22, p < 0.05 for peeling of skin).

Conclusions

There was a significant impact of BCC package on the behavior of pregnant women regarding neonatal care.

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Acknowledgments

The authors would like to express their profound gratitude to all the participants for their co-operation.

Conflict of Interest

None.

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Authors and Affiliations

  1. Department of Community Medicine, Rohilkhand Medical College, Bareilly, UP, India

    Mohd. Haroon Khan

  2. Department of Community Medicine, JNMC, AMU, Aligarh, UP, India

    Najam Khalique, Abdul Razzaque Siddiqui & Ali Amir

  3. E-5 Abdullah Apartment, Girls College road, Civil line, Aligarh, UP, 202002, India

    Mohd. Haroon Khan

Authors
  1. Mohd. Haroon Khan
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  2. Najam Khalique
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  3. Abdul Razzaque Siddiqui
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  4. Ali Amir
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Correspondence to Mohd. Haroon Khan.

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Khan, M.H., Khalique, N., Siddiqui, A.R. et al. Impact of Behavior Change Communication Among Pregnant Women Regarding Neonatal Care. Indian J Pediatr 80, 804–808 (2013). https://doi.org/10.1007/s12098-013-1076-x

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  • DOI: https://doi.org/10.1007/s12098-013-1076-x

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