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The panorama of corporate environmental sustainability and green values: evidence of Bangladesh

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Abstract

Corporate environmental sustainability is gradually becoming consciously recognised by textiles due to increasing pressure from diverse stakeholders and enhancing competitiveness. However, the textiles in developing countries continue to face issues such as severe water pollution, emissions, and increased carbon footprint, despite using various recycling techniques. To tackle these ecological issues, micro- and macro-factors must be incorporated into sustainable policies and practices. Considering this, the current empirical study aims to assess the influence of employees' green behaviour (EGB) and organisational green culture (OGC) on environmental sustainability practices (ESP) among textile small and medium enterprises (SMEs) in Bangladesh. Furthermore, based on these relationships, the study examined the moderating role of green technology adoption (GTA). A conceptual model has been proposed. The quantitative methodology was employed with a self-administrated structured questionnaire, followed by a cross-sectional research design to test the model. The data were collected from employees of 140 textile SMEs in Dhaka and analysed using the structural equation modelling (SEM) technique (SmartPLS 3 software). The results revealed the primary outcome, a significant relationship between EGB and OGC with ESP. GTA played the moderating role between EGB and ESP. The study's novelty contributes to the existing literature on sustainability in an organisational setting by assessing these relationships and testing the moderation effects. Theoretically, this study contributes by applying the theory of planned behaviour and Self-determination theory to explain the constructs. Besides contributing to the literature and theories, the study also offers many empirical insights for the industry, regulatory bodies, and other stakeholders of developing countries, especially Bangladesh. The study outcomes guide the decision-makers to formulate green strategies and encourage the employees' green behaviour and commitment to the organisations in the wake of greening the textile manufacturing sector. The study also identifies the need to incorporate GTA and OGC into textile SMEs to encourage positive EGB and increase ESP.

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Data availability

The data that support the findings of this study are available from the corresponding author, [ M. I. T], upon reasonable request.

Abbreviations

BTMA:

Bangladesh textile mills association

EGB:

Employees’ green behaviour

ESP:

Environmental sustainability practices

ETP:

Effluent treatment plant

GII:

Global innovation index

GT:

Green technology

GTA:

Green technology adoption

OGC:

Organisational green culture

REGB:

Required employees’ green behaviour

SDT:

Self-determination theory

SEM:

Structural equation modeling

SMEs:

Small and medium enterprises

TNC:

Theory of normative conduct

TPB:

Theory of planned behaviour

VEGB:

Voluntary employees’ green behaviour

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Funding

This work was supported by the Grant Number 6303806–10601 (SPE/UPM) and FRGS/1/2020/SS01/MMU/02/4.

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Authors and Affiliations

  1. Faculty of Management, Multimedia University, Persiaran Multimedia, 63100, Cyberjaya, Selangor, Malaysia

    Mohammad Imtiaz Hossain

  2. School of Business and Economics, Universiti Putra Malaysia, 43400, Serdang, Selangor, Malaysia

    Tze San Ong

  3. Department of Business Administration, Daffodil International University, Daffodil Smart City 1207, Dhaka, Bangladesh

    Tze San Ong

  4. College of Business, Al Ain University, Al Ain, United Arab Emirates

    Mosab I. Tabash

  5. Faculty of Management, Multimedia University, 63100, Cyberjaya, Selangor, Malaysia

    Boon Heng Teh

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Contributions

Conception and design of the study: MI Hossain & TS Ong; acquisition of data: MI Hossain, MI Tabash; analysis and interpretation of data: MI Hossain, TS Ong & MI Tabash. Drafting the manuscript: MI Hossain & TS Ong; revising the manuscript critically for important intellectual content: BH Teh & MI Tabash. All authors approved the final version of the manuscript.

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Hossain, M.I., Ong, T.S., Tabash, M.I. et al. The panorama of corporate environmental sustainability and green values: evidence of Bangladesh. Environ Dev Sustain 26, 1033–1059 (2024). https://doi.org/10.1007/s10668-022-02748-y

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