Abstract
Many scholars have suggested the relationship between corporate social performance and its ability to attract a large number of high-quality job applicants, because previous literature indicates that employees with strong social awareness help create a high-performance organization. For that reason, an important issue for successful business recruitment is how to boost the pursuit intention of job seekers. This study discusses such issue by proposing a model based on signaling theory and cognitive dissonance theory. In the proposed model of this study, the positive relationships between four dimensions of corporate social performance and job pursuit intention are hypothetically moderated by socio-environmental consciousness. The proposed hypotheses of this research were empirically tested using the data from graduating students seeking a job. The empirical findings of this study complement previous literature by discussing how corporate social performance benefits business firms from a perspective of strengthened human resources and recruitment. Finally, managerial implications for business managers based on the findings herein are provided.
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Appendix: Measurement Items
Appendix: Measurement Items
Job Pursuit Intention (Source: Wang 2012)
JP1: The likelihood that I would apply for the firm’s job is high.
JP2: My willingness to apply for the firm’s job is very high.
JP3: I consider this firm as one of my best choices to apply for a job.
Socio-Environmental Consciousness (Source: Kriwy and Mecking 2012)
SEC1: I deeply care for current issues of our society (e.g., poverty).
SEC2: I am concerned a lot about environmental problems (e.g., deforestation).
SEC3: I prefer to buy products produced in an environmentally sound manner.
SEC4: I become incensed when I think about the harm being done to plant and animal life by pollution.
Perceived Economic Citizenship (Source: Lin 2010)
EC1: This firm encourages the employees to develop their skills continually.
EC2: This firm provides a good work environment and life quality for employees.
EC3: This firm provides important job training for employees.
EC4: This firm provides a quality and safe working environment for employees.
EC5: This firm provides liberal wages and benefits for employees.
Perceived Legal Citizenship (Source: Lin 2010)
LE1: The managers of this firm comply with the law.
LE2: This firm follows the law to prevent discrimination in workplaces.
LE3: This firm always fulfills its obligations of contracts.
LE4: This firm always seeks to respect all laws regulating its activities.
Perceived Ethical Citizenship (Source: Lin 2010)
ET1: This firm has a comprehensive code of conduct in ethics.
ET2: Fairness toward co-workers and business partners is an integral part of the employee evaluation process in this firm.
ET3: This firm is recognized as a company with good business ethics.
ET4: A confidential procedure is in place in the firm for employees to report any misconduct at work.
Perceived Philanthropic Citizenship (Source: Lin 2010)
PH1: This firm gives adequate contributions to charities.
PH2: This firm is concerned about respecting and protecting the natural environment.
PH3: This firm is concerned about the improvement of the public well-being of society.
PH4: This firm encourages its employees to participate in volunteer activities.
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Tsai, YH., Joe, SW., Lin, CP. et al. Modeling Job Pursuit Intention: Moderating Mechanisms of Socio-Environmental Consciousness. J Bus Ethics 125, 287–298 (2014). https://doi.org/10.1007/s10551-013-1919-4
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DOI: https://doi.org/10.1007/s10551-013-1919-4