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Dissatisfied with life or with being interviewed? Happiness and the motivation to participate in a survey

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Abstract

People with little motivation to participate in surveys can affect empirical research when they abstain from but also when they actually participate in interviews. This paper investigates whether happiness data are susceptible to such measurement bias. Evidence from the German Socio-Economic Panel Study (SOEP) reveals a strong relationship between self-reported life satisfaction and several indicators of respondent motivation, such as subsequent panel attrition. One explanation for this finding is that respondents on the margin of participation truly have lower life satisfaction. Alternatively, their low motivation may be the cause for an underreporting of life satisfaction. To learn more about this, an instrumental variable approach identifies future panel quitters with low motivation by using the occurrence of interviewer attrition in the year after the interview. The results of this analysis suggest that self-reported life satisfaction declines because of low respondent motivation. A discussion of the implications for analyses of happiness data underscores the potential importance of respondent motivation regardless of the explanation for why interviewees with low motivation report lower life satisfaction.

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  1. One example is the debate on the link between happiness and age. See e.g. Frijters and Beatton (2012); Kassenboehmer and Haisken-DeNew (2012); Wunder et al. (2013) and Baetschmann (2014). Apart from the concern about data validity, another reason for researchers to investigate and to better understand survey factors lies in the potential for causal identification strategies. Factors such as the day of the interview or the interview mode have been used as instruments for well-being (Wunder and Heineck 2013). Similarly, there are increasing numbers of quasi-experimental investigations on people’s well-being exploiting interview dates in survey data (e.g. Metcalfe et al. 2011; Chadi 2015; Goebel et al. 2015; Schueller 2016).

  2. See e.g. the data documentation on panel attrition in the SOEP (Kroh 2009, 2010, 2012).

  3. Only a few researchers so far use information on the number of contacts with potential respondents to discuss the role of difficult-to-reach survey participants in data collection. For instance, Kreuter et al. (2010) investigate data on benefit recipients and look at the role played by number of calls, and Heffetz and Reeves (2019) compare the responses of easy- and difficult-to-reach respondents in various governmental surveys. Heffetz and Rabin (2013) introduce the idea of using contact attempts to discuss potential nonresponse bias in happiness data.

  4. Exemplary happiness studies based on SOEP data are from Frijters et al. (2004), Clark et al. (2008) and Luechinger et al. (2010). Note that, in line with most of the studies in the research field, the present paper treats the terms happiness, life satisfaction and (subjective) well-being as interchangeable.

  5. When there is contact via mail only, so that questionnaires are filled out without interviewer presence, there is usually no data available on the contact attempts. Thus, the survey mode of “self-written questionnaires by mail” has to be left out of the analysis, although motivation can be expected to be very low. As the SOEP offers the “mail” mode as a last opportunity for reluctant individuals, it is interesting to note that life satisfaction is very low in this group (Chadi 2012), which could be seen as indicative of a link between respondent motivation and reported happiness. For an overview on the interview modes analyzed here, see Table 1.

  6. To tackle potential concerns regarding the ordinal character of the dependent variable, ordered probit models can be implemented to check the results’ robustness. Furthermore, due to the hierarchical data structure with individual, household and interviewer levels, using mixed linear models is an option. Note that all further analyses which are discussed but not presented in the paper are available from the author upon request.

  7. A separate investigation of an expanded SOEP dataset reveals that the incidence of a current interviewer change is positively related to the probability of interviewee attrition in the subsequent year. Note that this incidence of a change in the person conducting the interview is also positively related to reported life satisfaction (Chadi 2013b).

  8. Note that the SOEP data used in this paper do not distinguish between observations in the two federal states of Saarland and Rhineland-Palatinate until the wave of 1999, making it necessary to edit all original regional data prior to merging the datasets.

  9. The idea that busy, but not necessarily unhappy, types of people drive the findings receives additional support in further subgroup analyses. While there is no effect heterogeneity across income levels, the effects are stronger for younger people than for people above the median age. Furthermore, the effects are driven by married people living together with their spouses as well as by respondents with at least one child in the household.

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Acknowledgements

I am grateful to Peter Krause and Martin Kroh for very helpful advice. For comments and discussions, I thank Daniel Arnold, Olivier Bargain, Ori Heffetz, Martin Huber, Joachim Winter, Jinan Zeidan, two anonymous referees as well as participants of the International SOEP User Conference, Berlin 2012; the CISEPS International Conference on Public Happiness, Rome 2013; the TIBER Conference, Tilburg 2013; the IAAEU seminar, Trier 2013; the Statistical Week of the German Statistical Society, Berlin 2013; the LAGV Public Economics Conference, Aix-en-Provence 2014; the Quality of Life Conference, Berlin 2014; and the Annual Meetings of the International Association for Applied Econometrics, London 2014; the Austrian Economic Association, Vienna 2014; and the German Economic Association, Hamburg 2014.

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Correspondence to Adrian Chadi.

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Appendix

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See Tables 9, 10, 11, 12.

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Chadi, A. Dissatisfied with life or with being interviewed? Happiness and the motivation to participate in a survey. Soc Choice Welf 53, 519–553 (2019). https://doi.org/10.1007/s00355-019-01195-5

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