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A conceptual model of corporate moral development


The conceptual model presented in this article argues that corporations exhibit specific behaviors that signal their true level of moral development. Accordingly, the authors identify five levels of moral development and discuss the dynamics that move corporations from one level to another. Examples of corporate behavior which are indicative of specific stages of moral development are offered.

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R. Eric Reidenbach is Professor of Marketing and Director of the Center for Business Development and Research at the University of Southern Mississippi. He has written extensively on business and marketing ethics.

Donald P. Robin, Professor of Business Ethics and Professor of Marketing at the University of Southern Mississippi, is coauthor with R. Eric Reidenbach of two recent books on business ethics with Prentice-Hall. He is a frequent lecturer on business ethics and is the author of several articles on the subject.

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Reidenbach, R.E., Robin, D.P. A conceptual model of corporate moral development. J Bus Ethics 10, 273–284 (1991).

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  • Economic Growth
  • Conceptual Model
  • Specific Behavior
  • Specific Stage
  • Moral Development