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Revitalizing the ‘International’ in International Entrepreneurship: The Promise of Culture and Cognition

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The International Dimension of Entrepreneurial Decision-Making

Part of the book series: Contributions to Management Science ((MANAGEMENT SC.))

Abstract

International entrepreneurship (IE) has emerged as its own domain—born out of the intersection of international business and entrepreneurship research. This fusion of disciplines has provided considerable value for international business by expanding its traditional focus beyond corporations to include new ventures. However, following an early period of rapid growth, evidence herein suggests that IEs impact and contributions have begun to wane. Through our analysis, we contend that there is a restrictive interpretation of what ‘international’ represents: cross-border dynamics are chiefly interpreted to mean geographic contexts for new venture outcomes. While valuable, this niche is limiting and leaves many of the foundational questions in entrepreneurship untouched. We argue that a shift in the directional focus of IE is required: to include intercultural dynamics as antecedents to entrepreneurial action, both international and domestic. Further, we discuss how adopting a broader international lens, used through management, can foster valuable insights from domains such as cross-cultural psychology and international organizational behaviour. This chapter outlines a research agenda for investigating how intercultural constructs underpinning cross-border dynamics influence the discovery, enactment, evaluation, and exploitation of opportunities at large.

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Notes

  1. 1.

    Although we acknowledge and appreciate that there is fierce debate over how various journal quality ranking systems align (e.g., Australian Business School Deans List, The Rotterdam List, JCR-based lists etc.), ≥3 in CABS generally align with outlets considered to be from a “B” to a “A-A*” in many North American Business Schools, and thus ‘count’ in tenure decisions as ‘influential’ or ‘quality’ outlets.

  2. 2.

    To capture influential articles that can also garner substantial citations yet lie outside of journals (e.g., Venkataraman, 1997)—we also supplemented this with research from within leading research-based book series.

  3. 3.

    We use the term ‘quip’ as Aldrich provides an official Academy of Management article summary video for the Aldrich and Ruef (2018) article and vividly yet humorously (using a piece of paper) explains why incessant research focus on niches are problematic for knowledge creation of much richer, broader fields of study: https://journals.aom.org/doi/abs/10.5465/amp.2017.0123

  4. 4.

    To put this in perspective, less than 1% of the 30 million registered firms in the USA even export (Trade.Gov). Yet, it is probable that the vast majority of firms and the entrepreneurs that found them are directly influenced by cross-border and cross-cultural phenomena despite their venture outcomes being domestic—such as immigration, changing regional demographics and multiculturism within major metropolitan areas, and digital communication interactions with suppliers overseas.

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Acknowledgments

We would like to thank our colleagues at the Academy of International Business for their feedback on earlier versions of this work. Also, we’d like to thank Sam Wilson for his help in collating and organizing review articles for this chapter during his time as a doctoral student assistant.

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Correspondence to Robert J. Pidduck .

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Pidduck, R.J., Clark, D.R., Busenitz, L.W. (2022). Revitalizing the ‘International’ in International Entrepreneurship: The Promise of Culture and Cognition. In: Caputo, A., Pellegrini, M.M., Dabić, M., Dana, LP. (eds) The International Dimension of Entrepreneurial Decision-Making. Contributions to Management Science. Springer, Cham. https://doi.org/10.1007/978-3-030-85950-3_2

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