Trends in Service Sourcing Practices Henrik AgndalBjörn AxelssonFredrik Nordin Original Pages: 187 - 208
The Implications of Business-to-Business and Consumer Market Differences for B2B Branding Strategy Brian P. BrownDanny N. BellengerWesley J. Johnston Original Pages: 209 - 230
How the Features of Business Relationships Influence Their Endings Jaana TähtinenKeith BloisTuula Mittilä Original Pages: 231 - 248