A Quantitative Analysis of Rating-scale Response Variability ROBERT PETERSON OriginalPaper Pages: 9 - 21
Increasing Health Club Attendance Through Self-Prophecy ERIC SPANGENBERG OriginalPaper Pages: 23 - 31
Effects of Organizational Learning and Information-Processing Behaviors on New Product Success GARY LYNNJAMES SIMPSONWILLIAM SOUDER OriginalPaper Pages: 33 - 39
Consumers' Attitude Change Across Sequences of Successful and Unsuccessful Product Usage GARY GAETHIRWIN LEVINJENNIFER CASTELLUCCI OriginalPaper Pages: 41 - 53
Introduction to the Special Issue on the Dynamics of Consumer Preferences ZIV CARMONKLAUS WERTENBROCH OriginalPaper Pages: 55 - 56
Why Consumers Don't Always Accurately Predict Their Own Future Behavior VICKI MORWITZ OriginalPaper Pages: 57 - 70
Predisposing the Decision Maker Versus Framing the Decision: A Consumer-Manipulation Approach to Dynamic Preference BRIAN GIBBS OriginalPaper Pages: 71 - 83
Patterns of Hedonic Consumption Over Time BARBARA KAHNXREBECCA RATNERDANIEL KAHNEMAN OriginalPaper Pages: 85 - 96
Discounting and Its Impact on Durables Buying Decisions RUSSELL S. WINER OriginalPaper Pages: 109 - 118
The Effect of Set Composition on Stopping Behavior in a Finite Search Among Assortments ROBERT J. MEYER OriginalPaper Pages: 131 - 143