Zusammenfassung
In this chapter,I study the organizational behavior of embedded lead users. Anecdotal evidence (Chouinard 2005; Levitt 2009) and findings from the previous chapters indicate that embedded lead users abound in firms across different industries. Yet there exists hardly any quantitative evidence on this phenomenon.
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© 2012 Springer Fachmedien Wiesbaden
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Schweisfurth, T. (2012). Embedded lead users – how are they different and why does it matter. In: Embedded Lead Users inside the Firm. Forschungs-/Entwicklungs-/Innovations-Management. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-00066-0_6
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DOI: https://doi.org/10.1007/978-3-658-00066-0_6
Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-00065-3
Online ISBN: 978-3-658-00066-0
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