Abstract
This chapter provides an overview of the methods, findings and theoretical implications of the major experimental approaches to (Im)politeness. Empirical research examining Brown and Levinson’s politeness theory, including the role of social variables in the production and perception of politeness, is critically reviewed. This is followed by a review of research on some of the social and cognitive consequences of politeness, including reasoning, person perception, and persuasion. The cognitive and neurophysiological processes involved in the comprehension of politeness are considered, as are deficits in politeness that are associated with certain disorders. The authors argue that empirical approaches to (Im)politeness are particularly useful for theory testing and they illustrate this approach with an extended case study. Possible future research directions are discussed.
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Notes
- 1.
There continues to be some controversy surrounding the logic of null hypothesis testing (e.g. Levine et al. 2008).
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The writing of this chapter was partially supported by a grant (BCS-1224553) from the National Science Foundation awarded to the first author.
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Holtgraves, T., Bonnefon, JF. (2017). Experimental Approaches to Linguistic (Im)politeness. In: Culpeper, J., Haugh, M., Kádár, D. (eds) The Palgrave Handbook of Linguistic (Im)politeness. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-37508-7_15
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