Abstract
How can individuals and firms seek a new source of radical innovation? Necessity is a mother of invention. In a sense, the bottom of the pyramid (BOP) markets provide huge opportunities for “creating awareness, access, affordability, and availability” of products and services. Innovation outcomes achieved in BoP markets may turn out to be “dramatic changes in value, use of hybrid technologies, lean management, market development, deskilling of work, collaboration with NGOs and the public sector, and distribution and logistics in hostile conditions” (Prahalad in J Prod Innov Manag 29(1):6–12, 2012). This chapter discusses the importance of TBIC (ToP and BoP Interfaces Capabilities) in SMEs. It is crucial to manage interfaces between Top of Pyramid (ToP) and Base of Pyramid (BoP) for the global competitiveness for individual firms. This chapter discusses how small and medium enterprises (SMEs) expand their market scope in emerging economies. Through the case of Ace Technology, we will look at TBIC (ToP and BoP Interfaces Capabilities) in SMEs, and look for strategic issues to be solved for future growth and future directions.
…..breakthrough innovations …in BOP markets can often be leveraged in developed markets. The lessons that they learn in BOP markets……are the qualities that will serve them well in becoming globally competitive. (Prahalad 2012).
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Acs, Z. J., & Audretsch, D. B. (1988). Innovation in large and small firms: An empirical analysis. American Economic Review, 78(4), 680–681.
Aldrich, H., & Auster, E. R. (1986). Even dwarfs started small: Liabilities of age and size and their strategic implications. Research in Organizational Behavior. In B. M. Straw & L. L. Cummings. Greenwich, CT: JAI Press (pp. 165–198).
Altenburg, T., Schmitz, H., & Stamm, A. (2008). Breakthrough? China’s and India’s transition from production to innovation. World Development, 36(2), 325–344.
Audretsch, D. B. (1995). Innovation and industry evolution. Cambridge MA: The MIT Press.
Bala Subrahmanya, M. (2005). Pattern of technological innovations in small enterprises: A comparative perspective of Bangalore (India) and Northeast England (UK). Technovation, 25(3), 269–280.
Baldwin, J. R. (2000). Innovation and training in new firms (No. 123). Ottawa, Canada: Statistics Canada.
Berger, M., & Diez, R. (2006). Technological capabilities and innovation in Southeast Asia. Science Technology & Society, 11(1), 109–148.
Bond, C. S., & Simons, L. M. (2009). The forgotten front. Foreign Affairs, 88(6), 52–63.
Budhwar, P. (2001). Doing business in India. Thunderbird International Business Review, 43(4), 549–568.
Chaminade, C., & Vang, J. (2008). Globalisation of knowledge production and regional innovation policy: Supporting specialized hubs in the Bangalore software industry. Research Policy, 37(10), 1684–1696.
Chung, S., & Lee, K. (2000). Complementarity, status similarity, and social capital as drivers of alliance formation. Strategic Management Journal, 21, 1–22.
Chung, S., & Kim, M. (2003). Performance effects of partnership between manufacturers and suppliers for new product development: The supplier’s standpoint. Research Policy, 32(4), 587–603.
Dyer, J. H., & Singh, H. (1998). The relational view: Cooperative strategy and sources of interorganizational competitive advantage. Academy of Management Review, 23(4), 660–679.
Ernst, D., & Kim, L. (2002). Global production networks, knowledge diffusion, and local capability formation. Research Policy, 31(8–9), 1417–1429.
Grant, R. M., & Baden-Fuller, C. (1995). A knowledge-based theory of Inter-firm collaboration. Academy of Management Journal, Best papers proceedings, 17–22.
Hamel, G. (1991). Competition for competence and Inter-partner learning within international strategic alliances. Strategic Management Journal, 12, 83–103.
Hauge, E., & Havnes, P.-A. (2001). Internationalization by choice or by necessity? Unpublished case study. Workshop on globalizing European SMEs in the world trade system, Palermo.
Hayes, R. H., & Wheelwright, S. C. (1984). Restoring our competitive edge—Competing through manufacturing. New York, NY: Wiley.
Hu, M., & Mathews, A. (2005). National innovative capacity in East Asia. Research Policy, 34(9), 1322–1349.
Huang, X., et al. (2002). New product development processes in small and medium-sized enterprises: Some Australian evidence. Journal of Small Business Management, 40(1), 27–41.
Hudson, R. L., & McArthur, A. W. (1994). Contracting strategies in entrepreneurial and established firms. Entrepreneurship Theory and Practice, 18(3), 43–59.
Julian, C. O., & Cass, A. (2004). The impact of firm and environmental characteristics on international joint venture (IJV) marketing performance in Thailand. Thunderbird International Business Review, 46(4), 359–380.
Khan, M. U. (1998). A comparison of the electronics industry of India and Korea. Technovation, 18(2), 111–123.
Karagozoglu, N., & Lindell, M. (1998). Internationalization of small and medium-sized technology-based firms: An exploratory study. Journal of Small Business Management, 36, 44–59.
Kim, D., Kandemir, D., & Cavusgil, S. T. (2004). The role of family conglomerates in emerging markets: What Western companies should know. Thunderbird International Business Review, 46(1), 13–38.
Kim, Y., & Lee, B. (2002). Patterns of technological learning among the strategic groups in the Korean Electronic Parts Industry. Research Policy, 31(4), 543–567.
Kim, W. C., & Mauborgne, R. (2005). Value innovation: A leap into the blue ocean. Journal of Business Strategy, 26(4), 22.
Kumar, V., & Jain, P. (2003). Commercialization of new technologies in India: An empirical study of perceptions of technology institutions. Technovation, 23(2), 113–120.
Lane, P. J., & Lubatkin, M. (1998). Relative absorptive capacity and interorganizational learning. Strategic Management Journal, 19, 461–477.
Leavy, B. (2005). Value pioneering–how to discover your own “blue ocean”: Interview with W. Chan Kim and Renée Mauborgne Brian Leavy the Authors. Planning Review, 33(6), 13.
Lee, C., & Sung, T. (2005). Schumpeter’s legacy: A new perspective on the relationship between firm size and R&D. Research Policy, 34(6), 914–931.
Lee, C. (2009a). Competition favors the prepared firm: Firms’ R&D responses to competitive market pressure. Research Policy, 38(5), 861–870.
Lee, C. (2009b). Do firms in clusters invest in R&D more intensively? Theory and evidence from multi-country data. Research Policy, 38(7), 1159–1171.
Lee, K., & Lim, C. (2001). Technological regimes, catching-up and leapfrogging: Findings from the Korean industries. Research Policy, 30(3), 459–483.
Mahmood, I. P., & Singh, J. (2003). Technological dynamism in Asia. Research Policy, 32(6), 1031–1054.
Mosey, S. (2005). Understanding new-to-market product development in SMEs. International Journal of Operations & Production Management., 25(2), 114–130.
Mosey, S., Clare, J. N., & Woodcock, D. J. (2002). Innovation decision making in British manufacturing SMEs. Integrated Manufacturing Systems, 13(3), 176–183.
Mu, Q., & Lee, K. (2005). Knowledge diffusion, market segmentation and technological catch-up: The case of the telecommunication industry in China. Research Policy, 34(6), 759–783.
Namiki, N. (1988). Export strategy for small Business. Journal of Small Business Management, 26(2).
Narayanan, K., & Bhat, S. (2009). Technology sourcing and its determinants: A study of basic chemical industry in India. Technovation, 29(8), 562–573.
Nielsen, C. (2005). The global chess game … or is it go? Market-entry strategies for emerging markets. Thunderbird International Business Review, 47(4), 397–427.
Nohria, N., & Garcia-Pont, C. (1991). Global strategic linkages and industry structure. Strategic Management Journal, 12, 105–124.
Parmigiani, A., & Rivera-Santos, M. (2015). Sourcing for the base of the pyramid: Constructing supply chains to address voids in subsistence markets. Journal of Operations Management, 33, 60–70.
Prahalad, C. K. (2012). Bottom of the Pyramid as a source of breakthrough innovations. Journal of Product Innovation Management, 29(1), 6–12.
Ravichandran, T. (1999). Redefining organizational innovation. Journal of High Technology Management Research, 10(2), 243–274.
Sakakibara, M., & Cho, D. (2002). Cooperative R&D in Japan and Korea: A comparison of industrial policy. Research Policy, 31(5), 673–692.
Salavou, H., et al. (2003). Organisational innovation in SMEs. European Journal of Marketing, 38(9–10), 109.
Scheela, W., & Van Dinh, N. (2001). Doing business in Vietnam. Thunderbird International Business Review, 43(5), 669–687.
Skinner, W. (1986). The productivity paradox. Harvard Business Review, 64, 55–59.
Souder, W. E., & Sherman, J. D. (1994). Managing new technology development. New York: McGraw-Hill.
Sullivan, J. J. (2001). Japanese multinationals: How different are they? Thunderbird International Business Review, 43(2), 329–336.
Tödtling, F., & Kaufmann, A. (1999). Innovation systems in regions in Europe—A comparative perspective. European Planning Studies, 7(6), 699–717.
Wedel, P. F., & Rondinelli, A. (2001). Thailand: Opportunities and risks in a fast-changing business environment. Thunderbird International Business Review, 43(6), 797–812.
Winch, G., & Bianchi, C. (2006). Drivers and dynamic processes for SMEs going global. Journal of Small Business and Enterprise Development, 13(1), 73.
Wind, J., & Mahajan, V. (1997). Editorial: Issues and opportunities in new product development: An introduction to the special issue. Journal of Marketing Research, 34(1), 1–7.
Other Korean Source
Ace Technology, Research Centered Management, Maeil Business, 2001.01.25.
Electronic Times, [Moments of Decision] President Kwan Kung Ace Technologies, 2005.08.01-16.
Good Morning Shinhan Securities, Ace Technology (032930) Analysis, 2009.
Incheon Chamber of Commerce and Industry, Ace Technologies: Global Top Class RF Company, 2007.
Joong Ang Ilbo, [Inofast 15] Ace Technology, Nov. 24, 2009.
Korea Electromagnetic Engineering Society, Membership Visitor: Ace Antenna System Research Center, Journal of the Korean Institute of Electromagnetic Engineering and Science, Vol.20, No.2, 2009.
Korea Enterprise Data, Ace Technologies Inc. Analysis, www.cretop.com.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
Copyright information
© 2020 Springer Nature Singapore Pte Ltd.
About this chapter
Cite this chapter
Hong, P., Park, Y.W. (2020). TBIC (ToP and BoP Interfaces Capabilities): Case for SMEs. In: Rising Asia and American Hegemony. Springer, Singapore. https://doi.org/10.1007/978-981-13-7635-1_15
Download citation
DOI: https://doi.org/10.1007/978-981-13-7635-1_15
Published:
Publisher Name: Springer, Singapore
Print ISBN: 978-981-13-7634-4
Online ISBN: 978-981-13-7635-1
eBook Packages: Business and ManagementBusiness and Management (R0)