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An Econometric Study of German Tourism Demand in South Tyrol

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Tourism Economics

Abstract

South Tyrol is the first province in Italy in number of overnight stays (2008) and this reveals that the region is one of the most important destinations in Italy. Tourism is an important sector of the South Tyrolean’s economy with more than 10,000 tourist establishments and 27,146,242 overnight stays in 2007 derived from 5,239,775 arrivals (7.5% of the total arrivals in Italy). The output of the tourism industry in South Tyrol increased from less than 5% of the region’s GDP in 1970 to 12% in 2007. As a consequence, the South Tyrolean economy is strongly dependent on tourism. Income from tourism industry has exhibited constant growth during the last 40 years. The increase in overnight stays in the same period was from 11 million to more than 27 million. In the last 15 years, the rate of growth of the number of overnight stays was around 1% but in the last 30 years there was a decrease in the average number of overnight stays from 9 to 5 days. In average per year, around 30,000 persons are employed in the tourism sector, accounting for more than 12% of total employments in South Tyrol, where women are 58% of the total employees in the sector.

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Acknowledgements

Our research was supported by the Competence centre in Tourism Management and Tourism Economics (TOMTE) of the Free University of Bolzano, project: “Tourism, growth, development and sustainability. The case of the South Tyrolean region”. We would also like to thank the helpful comments of anonymous referees.

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Correspondence to Juan Gabriel Brida .

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Brida, J.G., Risso, W.A. (2011). An Econometric Study of German Tourism Demand in South Tyrol. In: Matias, Á., Nijkamp, P., Sarmento, M. (eds) Tourism Economics. Physica-Verlag HD. https://doi.org/10.1007/978-3-7908-2725-5_5

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