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Online Reputation Systems in Web 2.0 Era

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Value Creation in E-Business Management (AMCIS 2009)

Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 36))

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Abstract

Web 2.0 has transformed how reputation systems are designed and used by the Web. Based on a thorough review of the existing online reputation systems and their challenges in use, this paper studied a case of Amazon’s reputation system for the impacts of Web 2.0. Through our case study, several distinguished features of new generation reputation systems are noted including multimedia feedbacks, reviewer centered, folksonomy, community contribution, comprehensive reputation, dynamic and interactive system etc. These new developments move towards a relatively trustworthy and reliable online reputation system in the Web 2.0 era.

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Author information

Authors and Affiliations

  1. School of Business and Technology, University of Wisconsin-Parkside, USA

    Weijun Zheng

  2. College of Business, Information Systems Dept, San Francisco State University, USA

    Leigh Jin

Authors
  1. Weijun Zheng
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  2. Leigh Jin
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Editor information

Editors and Affiliations

  1. College of Business, Illinois State University, IL 61790, Normal, USA

    Matthew L. Nelson

  2. College of Business, University of Illinois, IL, 61820, Champaign, USA

    Michael J. Shaw

  3. College of Business and Public Administration, Drake University, IA 50311, Des Moines, USA

    Troy J. Strader

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© 2009 Springer-Verlag Berlin Heidelberg

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Zheng, W., Jin, L. (2009). Online Reputation Systems in Web 2.0 Era. In: Nelson, M.L., Shaw, M.J., Strader, T.J. (eds) Value Creation in E-Business Management. AMCIS 2009. Lecture Notes in Business Information Processing, vol 36. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-03132-8_24

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  • DOI: https://doi.org/10.1007/978-3-642-03132-8_24

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-03131-1

  • Online ISBN: 978-3-642-03132-8

  • eBook Packages: Computer ScienceComputer Science (R0)

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