Skip to main content

Emphasizing the ‘Social’ in Corporate Social Responsibility: A Social Work Perspective

  • Chapter
  • First Online:
Professionals' Perspectives of Corporate Social Responsibility

Abstract

Social work is a profession that stands for social justice and protection of human rights for individuals, communities and societies. As such it has an invaluable knowledge and skills set that can inform debates and practice in the area of CSR. The paper will draw indirectly on lessons derived from research, funded by a multi-national mining company in regional Western Australia, to address conflict between the company and an impacted neighbouring community. Social work knowledge directed the research towards enabling dialogue and mutual respect, with due attention to power issues and the need for social justice for people and sustainability for the local environment. Profit unhinged from these parallel considerations of people and place threatens sustainability as well as social justice.

A key insight is the creative potential of stakeholder relationships in collaboratively dialoguing about the conflict to find common ground and ways forward. Legalistic strategies, media coverage and government policies and inquiries were inadequate to address the conflict. Local supported dialogues with company managers and impacted people can make a difference for the better. This difference for the better has important implications for CSR being a public responsibility, not solely owned and driven by corporations or government. Additionally, the social dimension of sustainability concerns contains the creative potential when competing agendas, conflict and power issues are embraced.

It was a spring without voices

Carson (1962)

United we stand, divided we fall

Lyric to popular song

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 84.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 109.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 109.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

References

  • AASW, 2002. Code of ethics. Barton: Australian Association of Social Workers.

    Google Scholar 

  • Achbar, M., 2003. The corporation. England: Metrodome Distributions.

    Google Scholar 

  • Alcoa World Alumina Australia, 2002. Visions and values: Principles. [Online]. Available at: http://www.alcoa.com.au/governance/values.shtml. [accessed 11th September 2002].

  • Alcoa World Alumina Australia, 2006. Partnering stronger communities. [Online]. Available at: http://www.alcoa.com/australia/en/info_page/partnering_stronger_communities.asp. [accessed 29th August 2008].

  • Axelrod, R., 1997. The complexity of co-operation. Princeton: Princeton University Press.

    Google Scholar 

  • Brueckner, M., 2007. The western Australian regional forest agreement: economic rationalism and the normalisation of political closure. Australian Journal of Public Administration, 66(2), 148–158.

    Article  Google Scholar 

  • Brueckner, M. and Ross, D., 2010. Under corporatised skies: A struggle between people, place and profit. Perth: Fremantle Arts Press.

    Google Scholar 

  • Bunbury H., 2005. Helping build a sustainable future. Mining and Minerals Supplement. Bunbury: South Western Times Newspapers, p. 136.

    Google Scholar 

  • Carson, R., 1962. Silent spring. Boston: Hougthon Mifflin.

    Google Scholar 

  • CAPS, 2008. http://www.caps6218.org.au/index.php

  • Chetkow-Yanoov, B., 1997. Social work approaches to conflict resolution. New York: Hawthorn Press.

    Google Scholar 

  • Cooper, S., 2004. Corporate social performance: A stakeholder approach. Burlington: Ashgate.

    Google Scholar 

  • Dunphy, D. and Benveniste, J., 2000. An introduction to the sustainable corporation. In D. Dunphy, J. Benveniste, A. Griffiths, and P. Sutton (Eds.), Sustainability: The corporate challenge of the 21st century. St. Leonards: Allen & Unwin.

    Google Scholar 

  • Dunphy, D. and Griffiths, A., 1998. The sustainable corporation: Organizational renewal in Australia. St. Leonards: Allen & Unwin.

    Google Scholar 

  • Fook, J., 2000. Social work in changing times: new ways for new challenges. Paper presented at the Australian Association of Social Workers, State Branch Conference, Bunbury: AASW.

    Google Scholar 

  • Fox, C. and Miller, H., 1995. Postmodern public administration: Toward discourse. Thousand Oaks: Sage Publications.

    Google Scholar 

  • Freire, P., 1970. Pedagogy of the oppressed. New York: Herder and Herder.

    Google Scholar 

  • Goldie, J., Douglas, B., and Furnass, B. (Eds.), 2005. In search of sustainability. Collingwood: CSIRO Publishing.

    Google Scholar 

  • Grayson, D. and Hodges, A., 2004. Corporate social opportunity: 7 steps to make corporate social responsibility work for your business. Sheffield: Greenleaf Publishing.

    Google Scholar 

  • Hahn, T. 2002. In the loop. A video. Bunbury: Edith Cowan University.

    Google Scholar 

  • Hemmati, M., 2002. Multi-stakeholders processes for governance and sustainability – Beyond deadlock and conflict. London: Earthscan.

    Google Scholar 

  • Holliday, C., Schidheiny, S. and Watts, P., 2002. Walking the talk: The business case for sustainable development. San Francisco: Greenleaf Publishing.

    Google Scholar 

  • hooks, b., 1994. Outlaw culture: Resisting representations. New York: Routledge.

    Google Scholar 

  • hooks, b., 2000a. All about love. London: New Visions.

    Google Scholar 

  • hooks, b., 2000b. Feminism is for everybody: Passionate politics. Cambridge: South End Press.

    Google Scholar 

  • Ife, J. and Tesoriero, F., 2006. Community development: Community based alternatives in an age of globalism, 3rd edition. French’s Forest: Pearson Education Australia.

    Google Scholar 

  • Kelly, A. and Sewell, S., 1988. With head, heart and hand: Dimensions of community building, 2nd edition. Bowen Hills, Qld: Boolarong.

    Google Scholar 

  • Kenny, S., 2006. Developing communities for the future, 3rd edition. South Melbourne: Nelson Thompson Learning.

    Google Scholar 

  • Lagan, A., 2000. Why ethics matter: Business ethics for business people. Melbourne: Information Australia.

    Google Scholar 

  • Mining, Minerals and Sustainable Development (MMSD), 2002a. Breaking new ground. London: Earthscan.

    Google Scholar 

  • Mining, Minerals and Sustainable Development (MMSD), 2002b. Seven questions to sustainability: How to assess the contribution of mining and minerals activities. Winnipeg: IISD.

    Google Scholar 

  • Muirhead, T., 2002. Weaving tapestries: A handbook for building communities. Mt. Hawthorn: Local Government Community Services Association.

    Google Scholar 

  • Mullaly, B., 1997. Structural social work: Ideology, theory and practice. Toronto: Oxford University Press.

    Google Scholar 

  • Newman, P. and Rowe, M., 2003. Hope for the future: The Western Australian state sustainability strategy. Perth: State Government of W.A.

    Google Scholar 

  • Pettman, J., 1992. Living in the margins: Racism, sexism and feminism in Australia. North Sydney: Allen & Unwin.

    Google Scholar 

  • Porter, M. and Kramer, M., 2002. The competitive advantage of corporate philanthropy. [Online]. Available at: Harvard Business Review On Point, December. [accessed 29th August, 2008].

    Google Scholar 

  • Rawls, J., 1973. A theory of justice. London: Oxford University Press.

    Google Scholar 

  • Rees, S. and Wright, S. (Eds.), 2000. Human rights, corporate responsibility: A dialogue. Sydney: Pluto Press.

    Google Scholar 

  • Rio T., 2006. [Online]. Riotinto.com.partnerships. asp. Available at: http://www.wafuture fund. [accessed 29th August, 2008).

  • Ross, D., 2002. Enacting my theory and politics of an ethic of love in social work education. Unpublished doctoral dissertation. Bunbury: Edith Cowan University.

    Google Scholar 

  • Sandman, P., 2002a. Laundry list of 50 outrage reducers. [Online]. Available at: http://www.psandman.com/col/laundry.htm. [accessed 7th November, 2003].

  • Sandman, P., 2002b. Accountability. [Online]. Available at: http://www.psandman.com/col/account.htm. [accessed 7th December, 2004].

  • Sharp, C., 2004. Report for the standing committee on environment & public affairs in relation to the Alcoa refinery at Wagerup Inquiry. Perth: Government of Western Australia.

    Google Scholar 

  • Shell, 2006. Everyone’s a winner. Impact. Issue 2; p. 18. [Online]. Available at: http://www.shell.com/globalsolutions. [accessed 7th December, 2004].

  • Solas, J., 2008. Social work & social justice: What are we fighting for? Australian Social Work, 61(2), pp. 124–136.

    Article  Google Scholar 

  • Sonn, C., Drew, N., and Kasat, P., 2002. Conceptualising community cultural development: The role of cultural planning in community change. Cloister’s Square: Community Arts Network.

    Google Scholar 

  • Svendsen, A., 2008. Co-creative stakeholder engagement. Melbourne: Australian Centre for CSR, 1st & 2nd May.

    Google Scholar 

  • Titmus, R., 1970. The gift relationship: From human blood to social policy. London: Allen & Unwin.

    Google Scholar 

  • Tennyson, R., 2003. The partnering toolbook. [Online]. Available at: http://www.google.com.au/search?sourceid=navclient&aq=t&ie=UTF-8&rlz=1T4ADBF_enAU233AU233&q=The+partnering+toolbook. [accessed 29th august, 2008].

  • Tennyson, R. and Wilde, L., 2000. The guiding hand: Brokering partnerships for sustainable development. Geneva: United Nations Office of Public Information.

    Google Scholar 

  • Young, I.M., 1990. Justice and the politics of difference. Princeton: Princeton University Press.

    Google Scholar 

  • Young, I.M., 1995. Communication and the other. In Wilson, M. and Yeatman, A. (Eds.), Beyond deliberative justice and identity: Antipodean democracy practices. Wellington: Bridget Williams Books.

    Google Scholar 

  • Zadek, S., 2001. The civil corporation: The new economy of corporate citizenship. London & Stirling: Earthscan Publications.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2009 Springer-Verlag Berlin Heidelberg

About this chapter

Cite this chapter

Ross, D. (2009). Emphasizing the ‘Social’ in Corporate Social Responsibility: A Social Work Perspective. In: Idowu, S., Leal Filho, W. (eds) Professionals' Perspectives of Corporate Social Responsibility. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-02630-0_17

Download citation

Publish with us

Policies and ethics