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Connecting Funding to Entrepreneurs: A Profile of the Main Crowdfunding Platforms

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Cooperative and Networking Strategies in Small Business

Abstract

The general purpose of this chapter is to describe and analyse the financing phenomenon of crowdfunding and to investigate the relations between crowdfunders, project creators and crowdfunding websites. More specifically, it also intends to describe the profile differences between major crowdfunding platforms, such as Kickstarter and Indiegogo. The results showed that both Kickstarter and Indiegogo are among the most popular crowdfunding platforms. Both of them have thousands of users and these users are generally satisfied. Most of them rely on individual approaches for crowdfunding. Despite this, Kickstarter and Indiegogo could benefit from further improving their services. Furthermore, according to the results, it was possible to observe that there is a direct and positive relationship between the money needed for the projects and the money collected from the investors for the projects, per platform.

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Notes

  1. 1.

    See at http://www.kickstarter.com/.

  2. 2.

    See at http://www.indiegogo.com/learn/pricing.

  3. 3.

    Initial Public Offering.

  4. 4.

    See at https://www.kickstarter.com/.

  5. 5.

    See at https://www.indiegogo.com/#/picks_for_you#.

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Correspondence to Paula Odete Fernandes .

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Zohrabyan, S., Fernandes, P.O., Lopes, R.P., García, J.Á. (2017). Connecting Funding to Entrepreneurs: A Profile of the Main Crowdfunding Platforms. In: Peris-Ortiz, M., Ferreira, J. (eds) Cooperative and Networking Strategies in Small Business. Innovation, Technology, and Knowledge Management. Springer, Cham. https://doi.org/10.1007/978-3-319-44509-0_7

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