Abstract
We report promising research-in-progress results from an ongoing experiment on the relationship between visual website complexity and users’ mental workload. Applying pupillary based workload assessment as a NeuroIS methodology we found indications that navigation complexity, i.e., the number of (sub)menus, is more problematic than information complexity.
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Buettner, R. (2015). Investigation of the Relationship Between Visual Website Complexity and Users’ Mental Workload: A NeuroIS Perspective. In: Davis, F., Riedl, R., vom Brocke, J., Léger, PM., Randolph, A. (eds) Information Systems and Neuroscience. Lecture Notes in Information Systems and Organisation, vol 10. Springer, Cham. https://doi.org/10.1007/978-3-319-18702-0_16
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DOI: https://doi.org/10.1007/978-3-319-18702-0_16
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