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The Shadow Price, λ

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Abstract

In countries such as Australia, the UK and Canada, regulators are required to select a decision threshold that is a signal to firms of a price above which the drug is less likely to be purchased. The maximum willingness to pay (maxWTP) for a health effect was the decision threshold preferred by a number of institutions and academics since 1993. In this chapter, the advantages of using a shadow price rather than a maxWTP are demonstrated. These advantages arise because the former necessarily captures information about the forgone benefit of a purchase whereas the latter might or might not. Furthermore, if the price of a substitute good reduces, only the shadow price will reflect the increased competition, not the maxWTP. But which shadow price? There are at least three different shadow prices used in practice, all of which value an action with reference to its minimum possible loss or maximum possible gain. I show that in contexts where there is economic inefficiency and the market fails for a particular input, the derivation of a shadow price for an input from existing information about the economic context (Cost Benefit Analysis, CBA, style) is a more appropriate approach than using the shadow price of a budget constraint. A general method of deriving a CBA-style shadow price for an input without a market price is illustrated.

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Notes

  1. 1.

    See Pekarsky (2012, Appendix 7) for a discussion the issue of choice of the aICER and full value price in more detail.

  2. 2.

    See page 345 in Weinstein (2008).

  3. 3.

    The inspiration for the study was one very similar to that described in Donaldson et al. (2011).

  4. 4.

    There is a reduction in social surplus, not just a redistribution of surplus; even if one subgroup is better off, the entire group is worse off.

  5. 5.

    The maxWTP is not immune to changes in context for example, when it rains, the price of umbrellas night increase.

  6. 6.

    The shadow price can also be defined in an examination of the first order conditions required for Pareto optimality. It can be defined as the multiplier derived from the Kuhn-Tucker theory at optimality—it is the additional utility to a consumer as a consequence of relaxing an endowment constraint. See for example (Mas-Colell et al. 1995) page 563.

  7. 7.

    If there were decreasing marginal returns to additional inputs or resources we would expect that a shadow price that was derived using the operations research definition would be greater than that derived using the economic definition.

  8. 8.

    See for example Stinnett and Mullahy(1998) and Sendi et al. (2002).

  9. 9.

    See for example Drummond et al. (2005) pages 58–59.

  10. 10.

    Sculpher et al. (2005) appear to characterise shadow pricing as exclusively defined within and applying to a first best world and hence the limits on using shadow pricing can be inferred as equivalent to the limits of assuming a first best world. The authors argue that neoclassical welfare economic theory is an “application to a presumed nirvana of a first-best neoclassical world” despite it clearly not being a world in which market prices do not represent social opportunity cost nor can these goods and services be shadow priced in this world. The authors use this argument as a justification for their preference for a social decision making rather than neoclassical welfare economic theory as a foundation to economic evaluation of health care technologies. The capacity to develop a shadow price for a good within welfare economic theory and attempt to take into account market failure is not explored by these authors. It is likely (but not certain) that the authors’ argument is an extension (or characterisation or application) of the debate between Mishan and Williams, one side of which is expounded in Mishan (1982). It would be useful to reduce the uncertainty surrounding the rationale of their decision to use this as a justification.

  11. 11.

    In the health economic literature, the cost in a CBA is generally accepted as a given or an attempt is made to adjust it to reflect a social opportunity cost, but it is not seen as a signal to the producer of the value in exchange of that input. For example, see Chap. 7 in Drummond et al. (2005).

  12. 12.

    Weinstein and Stason (1976) seems to be the earliest reference used in the health economic literature to refer to the discrete properties of health programs and the implications for optimal allocation of health resources. Birch and Gafni (1992) is probably a better known reference and discussed the implications for shadow prices and budget constraints.

  13. 13.

    For example, many neoclassical macroeconomic problems start with the Inada conditions about a production function of a firm. These conditions are necessary to ensure that in a neoclassical growth model, the growth path is stable. There are six conditions, one of which is that the function is continuously differential, which in turn implies that the inputs are continuous and not “lumpy” (Hahn 2008). Cobb Douglas production functions also meet the condition of being continuously differentiable (Brown 2008).

  14. 14.

    Most advanced microeconomic text books will detail these conditions. See for example Jehle and Reny (2001) Sect. 1.3, the Consumers Problem in particular, Theorem 1.4 on the sufficiency of the consumer’s first order conditions.

  15. 15.

    So why is there a preference for maximum willingness to pay as a way of valuing the benefits in a CBA? [For example see Sugden and Williams (1978) and Drummond et al. (2005).] The dung beetle example presented in this Chapter shows how if the maxWTP is used to value the output of the dung beetle and then to price the dung beetle, particularly when there is market power, and there is competition in means of producing the output. Essentially we can separate out the valuation of the surplus from the question of the allocation of that surplus across producer and consumer by introducing the competing use of resources, the outdoor fly screens. This issue seems to me to be one of the sources of tension between Williams and Mishan as described by Mishan (1982).

  16. 16.

    This situation is explored in detail in Chap. 5.

  17. 17.

    A paper by O’Brien and Gafni(1996) does apply Mishan’s methods of contingent valuation to the health outputs of a health program, however it does not address the issue of valuing inputs with market power. It does address the issue of analysing the relationship between price and demand in a private market for health services as a way of valuing health.

  18. 18.

    Pharmaco-economic models are often developed by operations researchers (applied mathematicians) in conjunction with economists.

  19. 19.

    For example, see Chap. 7 in Drummond et al. (2005).

  20. 20.

    The concept of an average ICER for displaced services takes into account the fact that if the amount of services that are displaced changes, then the aICER could change if there are increasing or decreasing marginal costs.

  21. 21.

    McNeil et al. (1975) is an example of this history. While there were some earlier discussions about this issue in the literature, this discussion of the issue is particularly eloquent. The paper makes no reference to the question of market power of the patent holders of the new technology; an omission typical of most cost-effectiveness analyses. The paper does refers to the idea that even if the new technology is cost-effective that this is not sufficient information to justify its adoption because budgetary implications also need to be considered. That particular edition of the New England Journal of Medicine was a microcosm of the critical issues in health economics and Bayesian statistics at that time.

  22. 22.

    In pages 135–139, McKean sets out three method to derive the shadow price of an input by using information available from other decisions and other “price relationships observed in other markets for similar items” (McKean 1972).

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Pekarsky, B.A.K. (2015). The Shadow Price, λ. In: The New Drug Reimbursement Game. Adis, Cham. https://doi.org/10.1007/978-3-319-08903-4_5

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