Abstract
This chapter focuses on the Russian strategies of foreign mass media instrumentalization on the information-psychological level. Despite an increased interest in both the nature of Russian soft power and information warfare, a study that would strive to overcome the strict division between these paradigms is still missing, especially in the field of strategic thinking. Therefore, the chapter constructs two individual strategic modalities derived from the mentioned paradigms concerning media power and explains their roles in the inclusive Russian strategic toolset. In the end, this chapter provides a reconsidered view of the mass media assets in contemporary Russian foreign policy—it presents the strategic modalities based on soft power and information warfare paradigms as two complementary components of one toolset, with both having a vital impact on strategic diversity leading to remarkable versatility in terms of applicability.
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Notes
- 1.
This chapter uses a generally accepted definition of the term ‘mass media’: a set of various media technologies allowing mass communication or, in other words, to transfer information content to the wider general public.
- 2.
Efim Ostrovsky, Valery Tishkov, Tatiana Poloskova or Natalia Narochnitskaya can be included among the foremost theoreticians of this construct.
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Mareš, T. (2021). Mass Media Instrumentalization in Foreign Policy of States: Russian Strategic Toolset. In: Mölder, H., Sazonov, V., Chochia, A., Kerikmäe, T. (eds) The Russian Federation in Global Knowledge Warfare. Contributions to International Relations. Springer, Cham. https://doi.org/10.1007/978-3-030-73955-3_5
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