Abstract
Numerous Latin American multinationals have invested in Europe during recent years. This paper focusses on the expansion strategies of Latin American multinationals in Europe. It deals with Latin American multinationals from three countries and embeds the analysis of their expansion processes into the broader context of the national development trajectories. In particular, the three most important home countries in terms of outward foreign direct investment, Brazil, Mexico and Chile, are analyzed. It is concluded that the strategies of Latin American companies from these countries vary substantially and the overall dynamics of expansion are closely related to the development processes of the respective countries. Moreover, the chapter discusses potential strategies for national and regional authorities interested in attracting Latin American multinationals. This has important implications for regional European location and development strategies (Substantial parts of this chapter are based on Jäger and Bauer (2017): Transnational Investment Strategies of Latin American Multinationals: Implications and opportunities for Europe/Austria/Vienna published in Wirtschaft & Management.).
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Appendix: List of Interviews
Appendix: List of Interviews
Interviews Brazil, September—November 2015
Institution | |
|---|---|
BNDES | Brazilian Development Bank |
InterGest | Brazilian Consultant |
ATS Brasil | Brazilian Consultant |
IWD | Brazilian Consultant |
Runa Consultoria | Brazilian Consultant |
Austrian Business Agency in São Paulo | Advantage Austria, SP, Brazil |
Opux | Potential European Investor |
Interviews in Chile (21–25 March 2016)
Institution | |
|---|---|
SOFOFA (Chilean Chamber of Commerce) | Expert for the foreign expansion of Chilean firms |
Quinienco (Holding Luksic group) | Largest economic group in Chile; one of the three most important investors in Europe |
aInterview conducted in May 2015
Institution | |
|---|---|
Arauco (Largest wood processing firm in Chile) | One of the three most important Chilean investors in Europe |
Chilean Ministry of Foreign Affairs | Supporter of the foreign expansion of Chilean corporations and investors |
CENDA, research institute | Expert in the foreign expansion of Chilean firms |
Holding Sigdo Koppers (Industrial services) | One of the three most important Chilean investors in Europe |
Comité de Inversiones Extranjerasa | Committee for attracting foreign direct investments to Chile |
Interviews in Mexico (28 August to 9 September 2015)
Institution | |
|---|---|
Medium-sized enterprise in the food industry | Expert |
Promexico | Director for Europe and Africa |
Promexico | Executive director for internationalization projects |
Director for internationalization projects | |
Vice Director for internationalization projects |
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Jäger, J. (2019). Multinationals from Latin America: An Analysis of Their Strategies of Expanding into Europe. In: Breinbauer, A., Brennan, L., Jäger, J., Nachbagauer, A.G.M., Nölke, A. (eds) Emerging Market Multinationals and Europe. Springer, Cham. https://doi.org/10.1007/978-3-030-31291-6_14
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DOI: https://doi.org/10.1007/978-3-030-31291-6_14
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