Abstract
This chapter explores Internet-based grocery shopping . A review of self-service and associated technologies is followed by a discussion of the three main styles of grocery shopping: over-the-counter, self-service and online. The chapter focuses on the distribution of work between the supplier and the customer in each of these modes. We observe some features of the self-service phenomenon which question prevailing assumptions about self-service activities, namely that they replace work done by employees with work done by customers.
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© 2009 Springer-Verlag London Limited
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Oliver, D., Livermore, C.R. (2009). The Virtual Shopping Aisle: More or Less Work?. In: Sudweeks, F., Romm Livermore, C., Oliver, D. (eds) Self-Service in the Internet Age. Computer Supported Cooperative Work. Springer, London. https://doi.org/10.1007/978-1-84800-207-4_8
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DOI: https://doi.org/10.1007/978-1-84800-207-4_8
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