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Abstract

Personalized medicine simply means the prescription of specific treatments and therapeutics best suited for an individual (Jain 2009). It is also referred to as individualized or individual-based therapy. Personalized medicine is based on the idea of using a patient’s genotype as a factor in deciding on the treatment options, but other factors are also taken into consideration. Genomic/proteomic technologies have facilitated the development of personalized medicines but other technologies are also contributing to this effort. Application of the principles of personalized medicine to management of cardiovascular diseases is referred to as “personalized cardiology.”

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Correspondence to Kewal K. Jain .

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Jain, K.K. (2011). Personalized Cardiology. In: Applications of Biotechnology in Cardiovascular Therapeutics. Humana Press. https://doi.org/10.1007/978-1-61779-240-3_10

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